Top 20 B2B Influencers in Canada in 2026

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Here’s the list of the Top 20 B2B Influencers in Canada in 2026:

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20. Rob Hoffman

Rob Hoffman is the CEO of Contact Studios, specializing in SEO and content marketing. He focuses on helping businesses scale their content production and optimize their online presence to drive sales. His social media posts often provide detailed insights into SEO strategies, content creation, and marketing tactics, aimed at marketers and business leaders. He emphasizes the importance of a structured approach to SEO and shares actionable checklists and frameworks for effective content marketing.

Favikon Authority Score : 7 762

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19. Larry Kim

Larry Kim is a prominent entrepreneur and CEO of Customers.ai, specializing in AI-enabled sales outreach and consumer data solutions. He is the founder of WordStream, which was acquired for $150 million. His expertise lies in digital marketing, particularly in PPC and social media advertising. Larry is also a columnist for Inc. and Medium, and he has been recognized for his contributions to the marketing industry, including awards from Search Engine Land and the US Search Awards. He actively engages with his audience on platforms like Twitter and LinkedIn.

Favikon Authority Score : 7 778

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18. Ross Simmonds

Ross Simmonds is a Canadian entrepreneur and CEO of Foundation, a content marketing agency focused on distribution strategies for SaaS and cloud companies. He is a best-selling author known for his book 'Create Once, Distribute Forever,' emphasizing the importance of content distribution in marketing. His social media presence showcases insights on marketing, AI, and business growth, engaging a professional audience with a focus on actionable strategies and industry trends.

Favikon Authority Score : 7 813

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17. Dave McKay

Dave McKay is the President and CEO of RBC, focusing on transforming financial services through innovation and technology. He advocates for Canada's economic prosperity and youth preparedness for future work. His leadership emphasizes client-centric values and community support, particularly in mental health initiatives. McKay actively engages in discussions about trade relations, climate change, and the importance of diversity and inclusion within the banking sector.

Favikon Authority Score : 8 010

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16. Tobi Oluwole

Tobi Oluwole is a CEO and founder specializing in LinkedIn content strategy, helping entrepreneurs and leaders grow their businesses by transforming their ideas into engaging content. With over 300 million impressions and $17 million in revenue generated for clients, Tobi offers actionable insights on leadership, personal branding, and storytelling. He provides free training and resources to empower individuals to build profitable online businesses and retire from corporate life.

Favikon Authority Score : 8 016

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15. David McLean

David McLean is a strategic human resources leader and leadership coach with over 25 years of experience in HR practices, focusing on talent management, executive coaching, and organizational change. He co-founded 'get keep grow inc', a Canadian professional services corporation aimed at employee engagement and retention. His LinkedIn posts emphasize the importance of addressing workplace burnout, fostering effective leadership, and promoting mental health awareness in organizations.

Favikon Authority Score : 8 093

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14. Katelyn Bourgoin

Katelyn Bourgoin is a Buyer Psychologist and serial entrepreneur specializing in marketing and buyer psychology. With a significant following, she shares insights on cognitive biases, effective marketing strategies, and the importance of understanding customer emotions. Her newsletter, 'Why We Buy,' has gained over 63,000 readers, showcasing her expertise in the field. Katelyn emphasizes the need for marketers to connect deeply with their audience and leverages her experiences to guide others in building successful businesses.

Favikon Authority Score : 8 106

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13. Jermaine L. Murray

Jermaine L. Murray is a career coach and technical recruiter focused on helping Black individuals secure jobs in tech. He emphasizes the importance of representation and actively advocates for diversity, equity, and inclusion in the workplace. His content often addresses systemic biases in hiring practices and offers practical advice for job seekers, particularly within the Black community. He has a strong social media presence, particularly on LinkedIn, where he shares insights on career development and the challenges faced by Black professionals.

Favikon Authority Score : 8 109

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12. Matthew Wohl

Matthew Wohl is a prominent recruitment expert and the founder of Recruitment Made Easy, recognized as the top HR/recruitment creator in Canada. With over a decade of experience in various sectors, he emphasizes strategic hiring practices and employee retention. His content focuses on recruitment tips, salary negotiations, and improving hiring processes, often using humor and relatable scenarios. He actively engages with his audience through a newsletter and community platform, providing insights and support for job seekers and hiring managers alike.

Favikon Authority Score : 8 126

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11. Maria Malik

Maria Malik is an Executive Speaking Coach specializing in empowering introverted leaders to enhance their public speaking and communication skills. With a focus on helping clients overcome self-doubt, she has successfully guided over 250 individuals to gain executive presence and confidence in their professional roles. Her content emphasizes personal development, leadership, and the unique strengths of introverts, often sharing transformative client success stories. Maria actively engages her audience on LinkedIn, fostering a supportive community for introverted professionals.

Favikon Authority Score : 8 222

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10. Lennart Nacke

Lennart Nacke is a tenured full professor at the University of Waterloo, specializing in user experience (UX) design and research, particularly in games and gamification. With over 20 years of experience, he has authored 200+ research papers and leads a research group. Nacke is dedicated to enhancing academic writing and research skills, offering insights through social media posts, newsletters, and online courses. He also runs two podcasts and emphasizes the importance of clear communication in research.

Favikon Authority Score : 8 258

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09. Alex Cattoni

Alex Cattoni is a renowned copywriter, marketer, and founder of The Copy Posse. She educates 500k+ entrepreneurs on messaging, branding, and persuasive copy. Through YouTube, Instagram, LinkedIn, and programs, she champions authentic, empathy-driven marketing with a focus on landing pages, email marketing, personal branding, and scalable online businesses. Based in Vancouver, Canada.

Favikon Authority Score : 8 314

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08. Harley Finkelstein

Harley Finkelstein is the President of Shopify and a prominent entrepreneur. He advocates for innovation and entrepreneurship, emphasizing the importance of creating opportunities for small businesses. His social media presence highlights Shopify's advancements, partnerships, and the success of its merchants. He is also a co-creator of the Big Shot podcast, focusing on Jewish entrepreneurs. Finkelstein's posts often reflect his commitment to improving the entrepreneurial landscape in Canada and beyond, while also addressing social issues.

Favikon Authority Score : 8 400

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07. Andriy Burkov

Andriy Burkov is a PhD in AI and author of notable books on machine learning and language models. He has over 20 years of experience in data analysis, machine learning, and natural language processing, with expertise in Python and Java. His social media presence focuses on AI advancements, critiques of generative models, and insights into the future of technology. He actively engages in discussions about the implications of AI in various fields, emphasizing the importance of understanding the technology's limitations.

Favikon Authority Score : 8 493

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06. Laura Whaley

Laura Whaley (Toodaloo) is a Canadian founder, CEO of Toodaloo, and content creator who builds the Work Besties community. She specializes in workplace boundaries, leadership humor, and translating everyday office language into relatable insights, with millions of followers across TikTok, Instagram, YouTube and LinkedIn. She offers consulting, public speaking, and brand storytelling for organisations seeking practical, human-centric corporate culture.

Favikon Authority Score : 8 655

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05. Tobias Lütke

Tobias Lütke is the CEO and co-founder of Shopify, a leading e-commerce platform. He shares insights on technology, entrepreneurship, and the importance of free trade, often expressing his views on Canadian and American relations. His social media presence includes discussions on economic policies, local business support, and personal reflections on racing events. Lütke is also known for his programming background and contributions to open-source projects.

Favikon Authority Score : 8 678

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04. Robert Herjavec

Robert Herjavec is an Emmy Award-winning entrepreneur, investor, and cybersecurity expert, known for his role as the lead Shark on Shark Tank. He has authored multiple books and is recognized for mentoring startups. His social media presence emphasizes personal growth, resilience, and the importance of hard work. He shares motivational insights and lessons learned from his journey, often highlighting the value of family and community. His content is focused on entrepreneurship, cybersecurity, and personal development.

Favikon Authority Score : 8 805

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03. Changpeng Zhao

Changpeng Zhao, the CEO of Binance, is a prominent figure in the cryptocurrency industry, known for his insights on Bitcoin and blockchain technology. His social media presence emphasizes long-term investment strategies, ethical practices in crypto, and the importance of community building. Zhao actively engages with his audience, sharing updates on market trends and personal reflections, while also promoting charitable initiatives. His posts often reflect a blend of humor and serious commentary on the evolving landscape of digital currencies.

Favikon Authority Score : 8 973

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02. Chamath Palihapitiya

Chamath Palihapitiya is a prominent venture capitalist and CEO of Social Capital, known for his insights on technology, energy, and economic trends. He has a background in Facebook's senior management and has held key roles in various tech companies. His social media presence focuses on investment strategies, AI, and societal issues, often advocating for innovative solutions in energy and technology. He engages with a wide audience through thought-provoking posts and discussions on current events.

Favikon Authority Score : 9 046

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01. Dan Martell

Dan Martell is a Canadian entrepreneur, bestselling author, and business coach known for his expertise in scaling tech companies and personal development. With three successful software exits and a $100M holding company, he shares insights on entrepreneurship, productivity, and personal growth. Martell's content is educational and motivational, focusing on helping founders build empires without burnout. He is also an advocate for ADHD awareness and personal transformation.

Favikon Authority Score : 9 078

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Also See 👀
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