TOP Rankings
5 min to read

Top 20 Business Strategy Experts in Australia in 2025

Businesses are evolving fast in Australia in 2025, driven by experts redefining strategy, innovation, and leadership. This list highlights 20 influential business strategists shaping the nation’s future growth and success.

October 22, 2025
Gabriel Camacho
Country of author
Gabriel Camacho

Gabriel Camacho is the Head of Marketing at Favikon. Based in Paris, he leads the company’s global marketing efforts, through content, events, and partnerships. With 10+ of experience in B2B SaaS marketing, Gabriel is passionate about the creator economy and often writes about influencer marketing, brand building, and social media trends. You can find him on LinkedIn and TikTok.

Check Brand Deals

All real-time rankings of all platforms and countries are available here.

Here’s the list of the Top 20 Business Strategy Experts in Australia in 2025:

20. Frederic Etiemble

Frederic Etiemble is a Strategy & Innovation Expert with over two decades of experience in guiding business transformation across various industries. He is the co-author of 'The Invincible Company' and a partner at Vibrance, focusing on growth strategy, corporate innovation, and AI integration. His work emphasizes building organizational resilience and embedding innovation capabilities into corporate DNA. Frederic actively engages with executives to navigate complex challenges and leverage strategic opportunities for sustainable growth.

Favikon Authority Score: 2 190 pts

View the AI-Powered Profile

19. Tim Newbold

Tim Newbold is an international business advisor and speaker specializing in OKR (Objectives and Key Results) coaching for SaaS growth. He focuses on helping executive leaders streamline their strategies and enhance team productivity. Tim's content emphasizes the importance of clarity in goal-setting, the pitfalls of context switching, and the need for effective communication within teams. He has worked with notable companies like Domino's and Carsales, and is passionate about empowering founders to achieve significant growth.

Favikon Authority Score: 2 331 pts

View the AI-Powered Profile

18. Greg Gunther

Greg Gunther is a seasoned business advisor and mentor with over 30 years of experience in small business. He specializes in strategy implementation, helping business leaders navigate challenges and achieve success. Co-founder of Your Business Momentum, he emphasizes the importance of documented processes and systems for efficiency and profitability. His content focuses on practical solutions for business growth, employee retention, and operational excellence.

Favikon Authority Score: 2 386 pts

View the AI-Powered Profile

17. Russell Pearson

Russell Pearson is a consulting expert focused on helping professionals build successful consulting businesses. He emphasizes the importance of the Select Consulting Business Model, which aids clients in attracting better clients and achieving sustainable growth. His content often reflects personal experiences and transformative journeys, including his passion for blacksmithing as a metaphor for business transformation. He hosts the 'Your Consulting Business Podcast' and offers practical business education resources.

Favikon Authority Score: 2 540 pts

View the AI-Powered Profile

16. Trena Blair

Trena Blair is a global growth specialist and founder of FD Global Connections, helping business leaders expand internationally with proven strategies for success. With over 20 years of executive experience, she empowers organizations to navigate the complexities of global markets with confidence and clarity. She shares insights on leadership, global expansion, and scaling businesses strategically.

Favikon Authority Score: 2 845 pts

View the AI-Powered Profile

15. Tony White

Tony White is a strategic adviser specializing in business growth, exit strategies, and franchise expansion. With extensive experience in global franchising, he focuses on transforming owner-dependent businesses into scalable and profitable entities. His insights emphasize the importance of unique strategies over generic AI solutions, advocating for deeper thinking in business operations. He addresses franchisee challenges, market entry strategies, and the significance of maintaining company culture during growth phases.

Favikon Authority Score: 2 951 pts

View the AI-Powered Profile

14. Katriona Lee

Katriona Lee is a strategy advisor and founder of ReubenAI, an AI-native platform transforming how private market funds source, model, and execute deals. With a background in advising global funds, founders, and CEOs, she bridges innovation and investment strategy to drive smarter, faster decisions. Her content explores leadership, business transformation, and the evolving role of AI in global markets.

Favikon Authority Score: 3 028 pts

View the AI-Powered Profile

13. Paula Kensington

Paula Kensington is a finance executive and business strategist with a mission to redefine performance through purpose-driven leadership. As Founder of CFO Conversations and PK Advisory, she empowers finance professionals to integrate commercial success with environmental and social responsibility. A mentor and advocate for women in leadership, she brings decades of global experience to shaping the future of sustainable finance. Her content highlights climate reporting, authentic leadership, and regenerative business practices.

Favikon Authority Score: 3 300 pts

View the AI-Powered Profile

12. Tully Smith

Tully Smith is a Melbourne-based company director and strategist driving innovation and transformation across technology, trade, and ESG. As Managing Partner at Market Span and Director at ESG&I, he bridges strategy, governance, and purpose-driven growth on a global scale. Known for his values-led leadership and cross-sector influence, Tully empowers organizations to thrive in complex, fast-changing environments. He shares thought leadership on transformation, governance, and global collaboration.

Favikon Authority Score: 4 286 pts

View the AI-Powered Profile

11. Andrew Baxter

Andrew Baxter is a seasoned business leader and marketing thought leader with extensive experience as a Chair, board director, and founder of the 24HR Business Plan. He specializes in creating effective business strategies and has worked with over 190 organizations, including startups and large companies. Baxter is also an Adjunct Professor of Marketing at the University of Sydney and a Senior Advisor to BGH Capital. He actively engages in discussions about marketing's future and has been recognized as one of LinkedIn's Top 40 Australian influencers.

Favikon Authority Score: 4 440 pts

View the AI-Powered Profile

Recommended tools
Find LinkedIn influencersAnalyze your own LinkedIn profileAnalyze competitors' LinkedIn profiles

10. Sophia Demetriades Toftdahl

Sophia Demetriades Toftdahl is the Chief Representative for Australia at Dubai Chambers, specializing in international relations and business development. She focuses on facilitating Australian businesses' expansion into Dubai and vice versa. With a background in coaching and communication, she promotes Dubai as a key global business hub. Sophia is also the founding President of the Norwegian Australian Chamber of Commerce and has authored several eBooks and articles on business strategies and communication skills.

Favikon Authority Score: 4 637 pts

View the AI-Powered Profile

9. Doyle Buehler

Doyle Buehler is a seasoned entrepreneur and strategic thinker with over 22 years of experience in digital branding and marketing. He focuses on helping businesses craft effective strategies for digital transformation and growth. As a podcast host and author, he shares insights on leadership, innovation, and strategic problem-solving. His content often emphasizes the importance of perspective in business and the need for actionable strategies in a rapidly changing digital landscape.

Favikon Authority Score: 5 005 pts

View the AI-Powered Profile

8. Stephen Soo

Stephen Soo is an international award-winning business coach helping entrepreneurs, brokers, and finance professionals scale profits and build sustainable growth. With over 20 years of leadership and risk-management experience, he’s guided clients to achieve millions in added profit and breakthrough results. Stephen’s coaching blends strategic systems, mindset mastery, and team development to create unstoppable business momentum. He actively engages with his audience through practical insights, keynote sessions, and real-world leadership advice.

Favikon Authority Score: 5 362 pts

View the AI-Powered Profile

7. Loma Naser

Loma Naser is a disability and inclusion strategist with over 17 years of experience in consulting. She specializes in helping NDIS providers scale their operations and improve participant care. Loma co-founded Magna Consulting, focusing on growth strategies for NDIS businesses. Her content emphasizes empathy, operational efficiency, and participant-centric approaches. She actively shares insights on navigating the NDIS landscape and advocates for disability inclusion and accessibility.

Favikon Authority Score: 5 585 pts

View the AI-Powered Profile

6. Olivia Jenkins

Olivia Jenkins | The CEO’s Wing Woman® Helping Female Coaches, Consultants & Service Providers Build 7-Figure Businesses with an Iconic Brand & Magnetic Leadership Executive Advisor | Business Strategist | MBA (Marketing) $80M+ in Client Sales | Featured in Forbes, Vogue & 7 News 500+ Female CEOs Scaled | 30+ Global Business Awards What I Do: I help female CEOs scale to 7-figures and beyond by mastering three key pillars of sustainable success: Bulletproof Business – Strategy, operations, and revenue growth Iconic Brand – Authority, positioning, and audience trust Magnetic Leadership – CEO confidence and execution velocity With a proven track record of building cult-status brands, I provide high-touch advisory, consulting, and mentorship for women ready to step into their full potential as visionary leaders. Topics I Cover: Business Strategy & Scaling 7-Figure Sales Growth Brand Positioning & Authority Personal Branding & PR Systems & Operations Leadership & CEO Confidence Connect with me if you’re ready to scale with clarity, confidence, and a winning strategy.

Favikon Authority Score: 5 619 pts

View the AI-Powered Profile

5. Cynthia Dearin

Cynthia Dearin is an international business strategist and founder of Dearin & Associates, specializing in helping companies scale globally. With over 23 years of experience, she focuses on creating effective international strategies for CEOs and founders. Cynthia is also a keynote speaker and author of best-selling books on global business. Her social media presence highlights her expertise in international markets, business expansion, and the challenges faced by entrepreneurs in a global economy.

Favikon Authority Score: 5 759 pts

View the AI-Powered Profile

4. Rana Saini

Rana Saini is a business consultant and CEO at The Expert Project, specializing in helping consultants and coaches scale their businesses. He implements marketing strategies to generate leads and enroll clients, focusing on creating profitable business models. His content emphasizes personal growth, leadership, and the importance of taking action in business. He actively engages with his audience through workshops and social media, sharing insights on client acquisition and business strategies.

Favikon Authority Score: 7 101 pts

View the AI-Powered Profile

3. Brad Sugars

Brad Sugars is an internationally recognized entrepreneur, bestselling author, and the world's leading business coach. He is the founder of ActionCOACH, a multi-million dollar franchise, and has over 30 years of experience in entrepreneurship. His content focuses on business strategies, personal development, and wealth creation, aiming to empower entrepreneurs and business owners. Sugars emphasizes the importance of financial literacy, resilience, and a success mindset, often sharing insights through podcasts and social media.

Favikon Authority Score: 7 219 pts

View the AI-Powered Profile

2. Paul Nicolaou

Paul Nicolaou is the Executive Director at Business Sydney, with over 25 years of experience in management, marketing, and fundraising. He is dedicated to advocating for economic growth and community engagement in Sydney, focusing on charitable causes and business networking. His posts highlight cultural events, infrastructure developments, and social issues, particularly homelessness and economic revitalization. Paul actively participates in initiatives that support local businesses and enhance Sydney's status as a global city.

Favikon Authority Score: 7 233 pts

View the AI-Powered Profile

1. Kerwin Rae

Kerwin Rae is a leading Australian business strategist and high-performance specialist, helping over 100,000 businesses across 11 countries. His content focuses on business growth, mindset psychology, health, parenting, and relationships, reaching millions through social media. He emphasizes practical tools and personal transformation, sharing insights from his own life experiences, including overcoming addiction and near-death experiences. His engaging posts often highlight the importance of emotional processing and self-awareness.

Favikon Authority Score: 8 060 pts

View the AI-Powered Profile

Also See 👀
🏆 TOP 20 PROJECT MANAGERS IN AUSTRALIA IN 2025
🏆 TOP 200 BUSINESS STRATEGY EXPERTS IN AUSTRALIA
HOW DOES FAVIKON RANK INFLUENCERS?