Who is Agatha Nogueira?

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Agatha Nogueira: Captivating Relationship Content from Brasília to Instagram’s Top Ranks

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Agatha Nogueira is a relationship and lifestyle creator based in Brasília, known for her upbeat couple content that consistently features her partner in playful, humorous skits. Her videos often center around light teasing, relatable disagreements, and affectionate daily routines that spark high engagement. Rather than polished storytelling, she relies on spontaneous humor and regional references to keep her audience entertained. This natural, unscripted feel gives her content a close-knit and personal tone.

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On Instagram, she’s built a community of nearly 780K followers by posting every night at 10PM, forming a habit with her viewers that drives consistent interaction. Her posts often include reactions, quick cuts, and reenactments of relationship scenarios with clear captions in Portuguese. Agatha’s style is casual and expressive, using facial gestures and short dialogues to enhance comedic timing. These choices have positioned her among the top 1% of Brazilian Instagram creators.

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Her content frequently invites her audience into her own relationship rather than narrating from a distance. Agatha’s partner is not a background presence—he plays an active role in the storytelling, making the couple dynamic the core of her brand. From misunderstandings to cute reconciliations, she showcases the kind of everyday love that her audience finds both aspirational and familiar. This authenticity has helped her maintain long-term viewer interest and loyalty.

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Beyond content creation, Agatha maintains active collaborations with other Brazilian creators like Marcos Felm and Danilo Malacarne, known for similar family and relationship themes. These collaborations are not random but aligned in tone and audience, allowing Agatha to extend her visibility while staying on-brand. Her polished handling of partnerships, without shifting her tone or message, reflects a creator who understands audience trust. That mix of relatability and strategy defines her strong digital presence.

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An Influencer Active on Social Media

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Agatha Nogueira creates engaging lifestyle and relationship content across Instagram and TikTok, with a highly active audience and strong brand compatibility.

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Agatha's Social Media Strategy Analysis

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Instagram: Her Core Stage for Relationship & Humor

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Agatha’s Instagram is the centerpiece of her content strategy, where she posts every day at 9 AM EST—creating a viewing habit her audience relies on. Her feed is dominated by videos featuring her real-life relationship, often reenacting common couple scenarios in a humorous way. She doesn’t just include her partner occasionally—he’s a co-star in nearly every piece of content. This structure turns followers into ongoing viewers of their shared story, fostering emotional investment.

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The engagement on her Instagram content is consistently high, with an average of 34.2K interactions per post and a 4.39% engagement rate. Her tone remains casual, and she uses local slang, physical comedy, and expressive facial reactions to drive relatability. Captions often include brief dedications or inside jokes, reinforcing her bond with viewers. The high performance is tied directly to this authenticity and rhythm.

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Her visual style is spontaneous—most videos are filmed in home settings, parking lots, or public places with minimal editing. This down-to-earth production aligns perfectly with the lifestyle she promotes: loving, funny, and unstaged. Rather than chasing trends, she doubles down on familiar couple tropes, which have become her signature format.

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She also leverages carousel posts and comment interaction to deepen engagement, often pinning affectionate comments from her partner or followers. This deliberate interactivity keeps her audience emotionally involved. Her follower base has grown by over 41K in 30 days, proving that her daily slice-of-life content has strong viral and retention power within Brazil.

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• Username: @agathanogueira
• Influence Score: 92.2/100
• Followers: 779.4K
• Activity: 12 posts/month
• Engagement Rate: 4.39%
• Growth: +5.5% (last 30 days)
• Average Engagement: 34.2K
• Posting Habits: Everyday at 9 AM EST

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TikTok: Secondary Platform with Room for Growth

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Agatha’s TikTok account mirrors her Instagram content but lacks the same consistency and volume. She posts about once per week, usually at 12 PM EST, which gives her profile a less active feel. Despite having over 317K followers, her engagement is much lower than on Instagram, averaging 3.1K likes per video with a 0.98% engagement rate. The difference in frequency and scheduling has a clear effect on performance.

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Content-wise, her TikToks still revolve around relationship humor, but they often appear as reposts or trimmed-down versions of Instagram videos. While the subject matter remains effective—couple jokes, light arguments, sweet reconciliations—the editing is often simpler and less optimized for TikTok pacing. She hasn't tailored her content fully to match TikTok’s native trends, which limits discoverability.

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Agatha’s TikTok growth remains relatively flat, with just +925 followers gained in the last 30 days. The drop in energy compared to Instagram suggests that TikTok is not her primary focus but rather a cross-posting platform. This strategy helps maintain a presence, but doesn’t capitalize on TikTok’s potential for explosive growth through trending sounds or challenges.

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Still, with minor adjustments—like increasing her posting frequency or adapting her couple content to match trending TikTok formats—Agatha could reenergize the channel. Her existing follower base and visual style are compatible with the platform; what’s missing is a focused execution strategy to match TikTok’s pace and content demands.

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• Username: @agathanogueira_
• Influence Score: 81.4/100
• Followers: 317.5K
• Activity: 0.8 videos/week
• Engagement Rate: 0.98%
• Growth: +0.29% (last 30 days)
• Average Engagement: 3.1K
• Posting Habits: Once a week at 12 PM EST

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Agatha Nogueira’s Social Media Influence Summary

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Agatha Nogueira has an Influence Score of 8,820 points, which places her at Level 3 in Favikon’s creator tier. She ranks in the Top 1% on Instagram Brazil, Top 2% in Lifestyle & Reality TV Brazil (#145), and Top 1% worldwide in her niche. These rankings signal her consistent relevance and growing momentum, especially across relationship content categories.

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Learn more about the Favikon Methodology here

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Content Strategy: A Playbook Built on Humor, Love, and Consistency

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Agatha’s content strategy revolves around sharing her relationship in a way that feels genuine, humorous, and easy to consume. She rarely strays from her thematic lane, which reinforces her brand identity. Her ability to make followers feel included in her relationship dynamics is one of her biggest strengths. Her partner often appears in videos, and she mixes short comedic clips with moments of affection or inside jokes.

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Reachability and Partnerships

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Agatha Nogueira is highly reachable for partnerships, particularly on Instagram, where she posts daily and maintains consistent visibility. She is most responsive to brands in lifestyle, relationship gifts, and home goods, aligning directly with her content themes. Her audience is made up of Portuguese-speaking users from Brazil who actively engage with couple-centric narratives. The estimated $10K per post reflects both her strong engagement and her niche market value.

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She frequently collaborates with creators like Marcos Felm and Danilo Malacarne, indicating a trusted network for multi-creator campaigns. Her content stays brand-safe and politically neutral, making it ideal for campaigns targeting family-friendly audiences. Agatha’s openness to sponsorships is clear through her polished post formats and regular inclusion of product mentions. Brands seeking high relatability with a light, emotional tone would find her an ideal partner.

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Conclusion: Building a Feel-Good Empire Rooted in Love

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Agatha Nogueira stands out in Brazil’s content scene by anchoring her brand in humor and love. Her steady rise on Instagram and consistency in audience growth place her in the Top 1% of creators nationally. She delivers value not through viral gimmicks, but by being consistently relatable, warm, and present in her community. With a strong portfolio of relationship-centered content, clean engagement patterns, and a collaborative creator network, Agatha is well-positioned for long-term influence. She is the type of creator that brands can trust—safe, bright, consistent—and her content always leaves followers with a smile.

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Also See 👀
‍DANILO MALACARNE - COMPLETE SOCIAL MEDIA ANALYSIS‍YASMIN MACCARI - COMPLETE SOCIAL MEDIA ANALYSIS
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