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Top 20 Fragrance Influencers in France in 2026

France is at the heart of global fragrance culture in 2026, with creators shaping how perfumes are discovered and discussed. Meet 20 fragrance influencers defining scent trends and inspiration.

January 27, 2026
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 Fragrance Influencers in France in 2026:

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20. Julien Rasquinet

Julien Rasquinet is a prominent perfumer known for collaborations with luxury fragrance brands such as Amouage, Tom Ford, and Creed. His social media presence highlights his creative process, product launches, and partnerships, showcasing a deep passion for the art of perfumery. He engages with his audience through behind-the-scenes insights and personal reflections on his work, emphasizing the emotional connections that fragrances can evoke. His posts often feature collaborations and new product announcements, reflecting his active role in the fragrance industry.

Favikon Authority Score: 5 958 pts

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19. Cécile Zarokian

Cécile Zarokian is a renowned perfumer and CEO of Cécile Zarokian Parfumeur, specializing in fragrance creation and scent branding consultancy. With a focus on olfactory identity, she conducts masterclasses and workshops, sharing her expertise in the luxury fragrance industry. Her social media presence highlights her creative studio in Paris, participation in international events, and collaborations with prestigious brands, showcasing her commitment to innovation and excellence in perfumery.

Favikon Authority Score: 6 119 pts

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18. Manon

Manon is a French perfume educator and niche parfum agent, dedicated to educating others about the world of niche fragrances. Through her social media presence, she shares insights, tips, and reviews on various perfumes, helping her audience refine their olfactory preferences. Her content includes interviews with industry experts, product recommendations, and educational videos aimed at enhancing fragrance knowledge. Manon actively engages with her followers, fostering a community around the appreciation of scents.

Favikon Authority Score: 6 159 pts

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17. Ashley Santiago

Ashley Santiago is a Franco-American perfumer based in Paris, specializing in fine fragrances at Givaudan. She shares her expertise through engaging YouTube videos and Instagram posts, focusing on fragrance reviews, tips, and her daily life as a perfumer. With a strong presence in the fragrance community, she connects with her audience by discussing various scent profiles and offering recommendations. Ashley is also a proud Latina, showcasing her cultural heritage in her work and online persona.

Favikon Authority Score: 6 600 pts

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16. Olivier Cresp

Olivier Cresp is a Master Perfumer and Co-Founder of Akro Fragrances, known for his innovative and bold fragrance creations. With over 40 years of experience, he has crafted iconic scents for major brands like Dolce & Gabbana and Yves Saint Laurent. His social media presence highlights his passion for perfumery, nature, and family, often sharing insights into his creative process and the emotional connections behind his fragrances. Cresp emphasizes authenticity and personal storytelling in his work, making each scent a unique experience.

Favikon Authority Score: 6 709 pts

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15. Nolwenn

Nolwenn, a fragrance lover, shares her passion for beauty and fashion, with a focus on perfumes. She explores various perfume brands, beauty products, and fashion trends. Nolwenn engages her audience with product recommendations and new collection reviews, particularly from Dior. She also showcases her love for organization and accessories like silk scarves. Her content includes discussions on favorite candles, essential beauty items, and the latest perfume releases.

Favikon Authority Score: 6 868 pts

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14. AL Fa

AL Fa is a passionate fragrance enthusiast who shares insights and reviews on niche perfumes. Active on TikTok, he engages his audience with entertaining content around various fragrance brands, including luxury names like Dior and Tom Ford. His posts feature personal opinions, fragrance testing, giveaways, and collaborations that foster a vibrant, community-driven perfume culture.

Favikon Authority Score: 6 967 pts

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13. Tom Fragrances

Tom Fragrances is a niche perfumery enthusiast sharing insights on fragrances through engaging TikTok and Instagram posts. His content features perfume reviews, recommendations, and event experiences, showcasing a passion for unique scents and olfactory experiences. He actively engages with brands and the fragrance community, highlighting new releases and personal favorites. His posts often include collaborations with various perfume houses, emphasizing the artistry behind each fragrance.

Favikon Authority Score: 7 041 pts

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12. Fadel Dillinger

Fadel Dillinger is a perfume connoisseur who shares insights on unique fragrances and signature scents. He discusses alternatives to popular perfumes, common mistakes in fragrance selection, and the best scents for different occasions. With a strong focus on niche perfumery, he explores individuality and identity through powerful scent discoveries while engaging his audience with insightful content.

Favikon Authority Score: 7 144 pts

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11. Francis Kurkdjian

Francis Kurkdjian is a renowned perfumer and Creative Fragrance Director at Maison Francis Kurkdjian and Dior. His social media showcases his artistic approach to fragrance creation, blending poetry and scent. He engages audiences with insights into his creative process, collaborations, and the emotional connections tied to fragrances. His posts often feature poetic reflections and artistic visuals, highlighting his dual role in both commercial and personal fragrance projects.

Favikon Authority Score: 7 178 pts

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10. Jérémy

Jérémy is a fragrance enthusiast and influencer with a significant presence on TikTok and Instagram, where he shares insights on perfumes and their appeal. He engages his audience with recommendations for various scents, often highlighting niche brands and unique fragrances. His content includes promotional posts for specific perfumes, tips for enhancing attractiveness through scent, and collaborations with fragrance houses. With a growing follower base, he focuses on the art of perfumery and its cultural significance.

Favikon Authority Score: 7 246 pts

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9. Kilian Hennessy

Kilian Hennessy is the founder of Kilian Paris, a luxury fragrance brand that embodies the essence of French heritage and craftsmanship. His social media presence showcases the artistry behind his perfumes, emphasizing rich narratives and high-quality ingredients. He often shares personal reflections on scent and memory, connecting his creations to his family's cognac legacy. His posts highlight exclusive events, product launches, and the luxurious experience of his brand, appealing to fragrance enthusiasts and luxury consumers.

Favikon Authority Score: 7 269 pts

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8. Tara

Tara is the founder of Perfumee, a niche, eco-conscious second-hand perfume marketplace focused on fragrance resale. She shares scent notes, brand recommendations, and event coverage across TikTok and Instagram, highlighting niche fragrances and sustainable fashion. Her content blends perfume culture education with practical shopping tips, market insights, and pop-up activations across France.

Favikon Authority Score: 7 391 pts

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7. Nissou Parfum

Nissou Parfum is a French fragrance enthusiast and co-founder of UNI/VERE Parfumerie, sharing her passion for perfumes through engaging content on YouTube and Instagram. She offers reviews, recommendations, and insights into niche fragrances, often promoting her own boutique. Her posts highlight various perfumes, including luxury brands, and she actively engages with her audience by inviting them to share their favorites. Nissou's content is rich in personal experiences and detailed descriptions of scents.

Favikon Authority Score: 7 400 pts

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6. Clémence Pellé

Clémence Pellé is a French fragrance expert and luxury perfumery trainer based in London. She shares her passion for perfumes through engaging content on platforms like Instagram and YouTube, where she reviews niche fragrances, offers tips on fragrance longevity, and discusses her personal collection. Clémence emphasizes the importance of passion in fragrance collecting and interacts with her audience through Q&A sessions. Her content is characterized by a blend of personal anecdotes and professional insights into the world of perfumery.

Favikon Authority Score: 7 419 pts

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5. Alexandre Assouli

Alexandre Assouli is a Paris-based creator building a clean-boy fragrance and self-care brand presence. He curates signature scent rotations, shares perfume recommendations, and showcases aesthetic grooming rituals, often collaborating with brands like Diptyque, Kayali, and Byredo. His content blends fragrance layering, grooming routines, and Parisian lifestyle with polished personal branding and PR partnerships.

Favikon Authority Score: 7 512 pts

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4. Ikram Parfums

Ikram Parfums is a Paris-based fragrance and beauty content creator dedicated to the world of perfumery. She shares insights on a wide range of fragrances, beauty products, and scent experiences, while highlighting the latest trends and unique creations. She is also a jury member for the Fragrance Foundation Awards 2025, offering an informed and insider perspective on the industry.

Favikon Authority Score: 7 960 pts

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3. Billel

Billel is a creative director and CEO at Parfums Coelia, based in Paris. He is passionate about fragrances, sharing insights and reviews on various perfumes through engaging content on TikTok and Instagram. His posts often highlight the beauty of scents, fragrance recommendations, and personal experiences related to perfumes, appealing to fragrance enthusiasts. With a significant following, he actively engages with his audience, showcasing his expertise in the perfume industry.

Favikon Authority Score: 7 977 pts

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2. Pinakzz

Pinakzz is a perfume enthusiast who shares her passion for fragrances through hauls, reviews, and scent testing. She showcases a variety of perfumes, including Victoria’s Secret, vanilla, and musk scents, while collaborating with brands like MUSC HAVE to offer insights and promotions. With a cozy, nostalgic vibe, she engages her audience through blind-box unboxings and new fragrance discoveries, creating a welcoming space for fragrance lovers.

Favikon Authority Score: 8 252 pts

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1. Elegance Emiratie

Elegance Emiratie is a fragrance content creator focused on affordable luxury perfumes and scent selection tips. He engages a fragrance-loving community on TikTok and YouTube by sharing product recommendations, personal experiences, and trend insights. His content often includes ASMR elements and interactive discussions, appealing to both dedicated perfume enthusiasts and casual buyers.

Favikon Authority Score: 8 750 pts

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