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Top Influencer Marketing Agencies in Japan in 2025

Looking for expert help with influencer campaigns in Japan? These top agencies in 2025 stand out for their results, local insights, and creator connections.

July 16, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the top influencer marketing agencies in Japan in 2025:

1. CyberBuzz Inc. (サイバー・バズ)

Cyber Buzz opens a clear window into recruitment for new graduates, offering detailed blog posts that describe application timelines, assessment formats, and day‑in‑the‑life snapshots of its rare internships. Candid interviews with recent hires paint a realistic picture of first projects in social media marketing, while alumni voices explain how agency exposure fast tracked career growth. These stories give job seekers direct, experience‑based guidance rather than generic tips.

Another recurring theme is Value10, the internal code of conduct that guides decision making across client work and talent development. Conversations with senior executives unpack each value, illustrate the most demanding challenges, and connect those lessons to future industry shifts. New entrants come away with a vivid sense of the culture and the performance standards expected inside this fast rising influence powerhouse.

Top Customers:  Kao (Magiclean, Liese), TikTok Shop

Employee Count: 205

Starting Budget: ≥ $1K

Year Founded: 2006

Niches Served: FMCG, Beauty, Kids & Parenting, Live‑commerce

Office Location: Shibuya Sakuragaoka‑chō, Tokyo

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2. UUUM Inc.

UUUM stands out in Japan as a pioneering creative agency that nurtures a powerhouse roster of YouTubers and influencers. Social feeds overflow with behind the scenes vlogs, studio tours, and real time highlights from signature fan meetups, giving audiences a seat at the production table. Regular drops of limited edition merch and shout‑outs to loyal viewers amplify engagement and keep channel communities buzzing.

Public festivals, gaming tournaments, and collab series underscore UUUM’s commitment to collaboration and continuous innovation in the digital creator economy. This culture of shared creativity, backed by data informed strategy and multi platform storytelling, positions the firm as a commanding force in Japan’s fast moving influencer marketing landscape.

Top Customers: Nintendo

Employee Count:  489

Starting Budget: ≥$1K

Year Founded: 2013

Niches Served: Gaming, Tech, Convenience Fmcg, Toys

Office Location: Midtown Tower, Akasaka, Tokyo

3. BitStar Inc.

BitStar delivers real time updates on YouTube creators and TikTok talent. The agency shares the latest news, fresh activities, and handpicked videos that spotlight rising stars and established names alike. Follow the official accounts to catch every release before the wider internet notices.

Recent posts highlight headline grabbing collaborations, buzzworthy product launches, and unmissable creator events slated for the coming months. Community members also gain access to behind the scenes moments and practical tips for audience growth. Join the thriving community today and immerse yourself in Japan’s most vibrant creator ecosystem.

Top Customers: GATSBY (mandom), Ajinomoto

Employee Count: 178

Starting Budget: ≥$1K

Year Founded: 2014

Niches Served: Cosmetics, F&B, retail, creator D2C

Office Location: Shibuya 2‑22‑3, Tokyo

4. W TOKYO Inc.

W Inc. operates at the crossroads of fashion, art, and entertainment, curating a roster of creators while guiding every production step from concept to final edit. The studio’s end‑to‑end workflow secures visual consistency and elevates each creator’s signature style.

Integrated services span branding, PR, advertising, and event planning, all rooted in a lifestyle narrative that speaks to trend‑focused audiences. Magazine editorials and brand collaborations showcase seamless hair, makeup, and styling, proving W Inc. can translate concept into culture‑shaping content.

Top Customers: Prefectural tourism boards, fashion & beauty sponsors¹

Employee Count: 54 

Starting Budget: ≥$1K

Year Founded: 2015

Niches Served: Fashion, cosmetics, travel, SDGs branding

Office Location: W Building, Jingūmae 5‑28‑5, Tokyo

5. GROVE Inc.

GROVE is a creative collective that pushes the limits of SNS driven storytelling. Based in Tokyo, the group curates cross platform campaigns that weave art, music, and youth culture into brand narratives. The official account spotlights every creator and encourages constant collaboration inside the community.

Followers receive instant updates on fresh product drops, broadcast guest appearances, and behind the scenes content that humanises each talent. Short form videos and carousel posts spark lively comment threads and boost share rates across Instagram, TikTok, and X. This steady pulse of news keeps the audience close and positions GROVE at the forefront of Japan’s fast moving influencer scene.

Top Customers: CARTA “Young Audiences” brand bundle

Employee Count: 57

Starting Budget: ≥ $1K

Year Founded: 2012

Niches Served: Teen Lifestyle, Beauty, Music, Live Streaming

Office Location: Roppongi 6‑10‑1, Tokyo

6. Candee Inc.

Candee_casting is the dedicated casting account managed by Candee Corporation, a Tokyo based digital content studio. The handle now replaces the former tagmuse_scout profile to give a sharper service identity. Followers find concise posts that spotlight current casting calls, success stories, and behind the scenes production insights.

The feed serves as a live notice board for brands, creators, and partner agencies seeking timely campaign opportunities. Regular updates outline project scopes, audition windows, and submission guidelines, enabling rapid matches between talent and client. Clear visuals and practical information position Candee_casting as an authoritative hub for influencer campaigns focused on the Japanese market.

Top Customers: Uber Eats Japan, Panasonic, Asahi Beverage (Calpis), Morinaga Milk (Philadelphia), Pola, Shiseido Japan, and Domino’s Pizza Japan

Employee Count: 55

Starting Budget: ≥$1K

Year Founded: 2015

Niches Served: Beauty, fashion, mobile gaming, live commerce

Office Location: Jinbōchō 1‑41, Chiyoda‑ku, Tokyo¹

7. AJ Marketing

AJ Marketing operates from a Singapore headquarters with hubs in Seoul, Tokyo, and Jakarta, orchestrating influencer-driven campaigns across Asia. Case studies on its social channels spotlight collaborations with K-celebrities such as actor Park Seo Joon and leading girl group members, proving the pull of local star power. Each activation blends deep cultural insight with first-party data to maximise reach and conversion.

The agency positions itself as a translator of complex brand messages into concise storytelling powered by immersive technology like AR filters and 360-degree short-form video. Global names including Microsoft, Adobe, and Philips credit the team with double-digit lifts in engagement on Korean platforms such as Naver and Kakao.

Top Customers: BMW (MINI), Microsoft, TikTok, AMD

Employee Count: 11-50

Starting Budget: ≥ $5k (Clutch minimum)

Year Founded: 2019

Niches Served: Tech, gaming, lifestyle, K-beauty

Office Location: Shibuya Mark City satellite, Tokyo

8. JapanBuzz (FIT Digital)

JapanBuzz excels at influencer marketing tailored to the Japanese market. Core services span social media strategy, creator casting, and SEO that respects local search behavior.

Bilingual teams dissect language nuance and visual trends before shaping campaigns, ensuring posts feel native rather than translated. Global clients report higher click through and sustained sales lift after tapping this cultural fluency.

Thought leadership articles share actionable tips, turning the agency site into a practical guide for marketers entering Japan. With flexible pricing JapanBuzz delivers cost effective yet scalable programs that connect overseas brands to Japanese consumers.

Top Customers: Nike, IKEA, Farfetch, Ralph Lauren

Employee Count: 11‑50

Starting Budget: ≥$1K

Year Founded: 2006

Niches Served: Cross‑border Fashion, Dtc, Luxury, Food

Office Location: Cerulean Tower, Shibuya & London

9. Info Cubic Japan

Info Cubic Japan is a digital marketing agency headquartered in Tokyo that orchestrates omnichannel growth for global and domestic brands. The agency maps consumer journeys across LINE, Instagram, and Facebook, three platforms that dominate Japanese social behaviour. Proprietary dashboards translate raw engagement data into actionable audience clusters, allowing campaigns to land at the precise moment of interest.

Priority services revolve around brand awareness, online reputation, and flawless local execution that drives reach within tightly segmented demographics. Full funnel programs combine digital advertising placements with inventive social media storytelling to turn curiosity into conversion. This end to end approach gives foreign entrants a soft landing in Japan while providing established players with incremental lift in an already mature market.

Top Customers: 500+ exporters (names NDA)

Employee Count: 10‑49

Starting Budget: ≥$10K

Year Founded:  2002

Niches Served: B2B tech, tourism, e‑commerce localisation

Office Location: Shinjuku City, Tokyo

10. Tokyo Creative

Tokyo Creative serves as a vibrant media hub that broadcasts Japanese culture to a global audience. The channel’s editorial focus centres on travel inspiration, regional cuisine, and immersive experiences that capture everyday life from Hokkaido to Okinawa.

Rich cinematic footage and concise explanations turn sightseeing recommendations into actionable travel insights. A bilingual production crew responds to audience questions in comments, creating a genuine two way conversation and strong community loyalty.

Partnerships with internationally recognised creators deliver collaboration videos, city guides, and seasonal itineraries that consistently reach millions. The result is enduring visual storytelling packed with local tips, practical budgeting advice, and cultural etiquette cues that visitors can trust when planning a journey through Japan.

Top Customers: Tourism Oita, Niigata City Tourism, Chugoku Regional Tourism Board, JETRO

Employee Count:  11 - 50

Starting Budget: ≥$1K

Year Founded: 2017

Niches Served: Travel & Tourism, Regional Branding, Culture Content, Bilingual Campaigns

Office Location: 4‑17 Sakuragaokachō, Shibuya‑ku, Tokyo 150‑0031

Also See:
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