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Top 20 LinkedIn Influencers in Bulgaria in 2025

Discover the top 20 LinkedIn influencers shaping Bulgaria’s business scene in 2025. From startup mentors to marketing pros, these voices lead the local conversation.

June 27, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here's the list of the Top 20 LinkedIn Influencers in Bulgaria in 2025:

20. Georgi Ivanov

Georgi Ivanov is an entrepreneur and CEO of ConfAI and Noble Hire, actively involved in supporting talented individuals through fundraising initiatives. He promotes volunteerism and community engagement, particularly through Подкрепи.бг, where he has significantly contributed to raising funds for students. His LinkedIn presence showcases a strong focus on tech recruitment and community building, with a commitment to transparency and volunteer-driven efforts.

LinkedIn Score : 79.9/100

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19. Emanuel Tonev

Emanuel Tonev is an author and digital marketing expert known for his first book on LinkedIn marketing. He shares insights on personal branding, storytelling, and effective social media strategies, engaging a wide audience through his relatable experiences and professional achievements. His content often reflects on personal growth, challenges faced during his academic journey, and the importance of authenticity in marketing. Tonev actively participates in discussions about leveraging LinkedIn for business success.

LinkedIn Score : 81.2/100

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18. Svetlin Nakov

Svetlin Nakov is a seasoned software engineer, tech trainer, and entrepreneur with over 20 years of experience. He co-founded SoftUni, a leading institution for software engineering education in Bulgaria, where he focuses on teaching coding and digital skills. With a Ph.D. in Computer Science and author of 15 programming books, he is dedicated to empowering the next generation of IT professionals through innovative educational programs and practical training.

LinkedIn Score : 81.8/100

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17. Petar Ivanov

Petar Ivanov is a Senior Software Engineer with over 7 years of experience, specializing in JavaScript, React, Node, TypeScript, and GraphQL. He shares practical tips on software architecture and clean coding through his LinkedIn posts and his newsletter, 'The T-Shaped Dev'. His content focuses on mentoring developers, improving coding practices, and fostering a positive team culture. He is also the author of 'The Conscious React' and actively engages with a community of software engineers.

LinkedIn Score : 81.8/100

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16. Eva Maydell (Paunova)

Eva Maydell is a Bulgarian Member of the European Parliament focused on technology, innovation, and industry. She is a prominent advocate for the EU's AI Act and Chips Act, emphasizing the balance between regulation and innovation. As a WEF Young Global Leader, she engages in discussions on transatlantic cooperation and the societal impacts of technology. Her work aims to enhance EU competitiveness while upholding democratic values, making her a key figure in shaping Europe's digital future.

LinkedIn Score : 82/100

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15. Georgi Malchev

Georgi Malchev is a results-driven business and marketing professional, leading one of Bulgaria's largest digital marketing agencies. He specializes in strategic marketing, management consulting, and business development, with a focus on mentoring and training. As a keynote speaker, he shares insights on leadership and marketing. Georgi is also an author and hosts the 'Xplore Marketing' podcast, providing valuable knowledge to professionals and students. His content emphasizes personal growth, parenting, and the importance of being a role model.

LinkedIn Score : 82.6/100

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14. Hristo Borisov

Hristo Borisov is the co-founder and CEO of Payhawk, a fintech company revolutionizing business spending. He shares insights on tech innovation, company culture, and the importance of education and sports in Bulgaria. His posts highlight partnerships with notable figures like tennis player Grigor Dimitrov and emphasize the impact of Payhawk in the global market. Borisov is actively involved in promoting quality education and supporting local startups, showcasing a commitment to both business and community development.

LinkedIn Score : 82.7/100

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13. Elisaveta Belobradova

Elisaveta Belobradova is a Bulgarian Member of Parliament actively engaged in political discourse, focusing on issues such as military support for Ukraine, education reform, and social justice. She emphasizes the importance of truth in leadership and advocates for Bulgaria's integration into the Eurozone. Her posts reflect a commitment to democratic values and a proactive stance against corruption and political manipulation. Belobradova also addresses societal issues, including youth substance abuse and women's rights in the workplace.

LinkedIn Score : 83.2/100

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12. Martin Vechev

Martin Vechev is a Full Professor at ETH Zurich and the founder of INSAIT, focusing on safe AI and quantum computation. He has co-founded six deep-tech startups and actively engages in AI research, particularly in generative AI and security. His posts often discuss advancements in AI models, their evaluations, and the importance of world-class research institutions. He is involved in high-level discussions on AI safety and regulatory compliance, showcasing Bulgaria's contributions to AI at international forums.

LinkedIn Score : 83.8/100

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11. Ivaylo Georgiev

Ivaylo Georgiev is the founder of Entrepreneurs Night Out, a networking initiative aimed at fostering business relationships and entrepreneurship in Bulgaria. With over 20 years of experience in sports and business, he emphasizes dedication, persistence, and continuous improvement. His social media presence showcases his commitment to helping others succeed through events, mentorship, and community building, while also sharing insights from successful entrepreneurs. He actively engages with his audience, promoting collaboration and knowledge sharing.

LinkedIn Score : 84.2/100

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10. Alexander Semov / Александър Семов

Alexander Semov is the creator of 'Хумор за работещи' (Humor for Workers), focusing on humor related to workplace issues and human resources. He advocates for workers' rights and challenges unfair practices in the workplace, particularly regarding the treatment of women and older employees. His posts often blend humor with serious commentary on labor rights and societal issues in Bulgaria, engaging a professional audience interested in HR and workplace culture.

LinkedIn Score : 85.5/100

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09. Oggy Popov

Oggy Popov is the CEO of Volt Premium Taxi, a premium taxi service in Sofia, Bulgaria. He is focused on disrupting the second-hand smartphone market with Swipe.bg and has a background in digital marketing. His social media presence emphasizes high-quality customer service, innovative transport solutions, and community engagement. He actively promotes safe travel for children and addresses local transport issues, showcasing a commitment to improving urban mobility and customer experience.

LinkedIn Score : 86/100

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08. Hristo Butchvarov

Hristo Butchvarov is a seasoned graphic designer specializing in infographic design, with over 15 years of experience and 10,000+ projects completed. He focuses on helping LinkedIn creators enhance their branding through custom visuals, offering services like infographic design, LinkedIn banners, and carousel designs. Hristo emphasizes the importance of visual storytelling and effective communication in design, aiming to simplify complex information for better audience engagement. His content often includes design tips, strategies for LinkedIn growth, and insights into effective branding.

LinkedIn Score : 86.6/100

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07. Ekaterina Zaharieva

Ekaterina Zaharieva is the EU Commissioner for Startups, Research, and Innovation, advocating for a competitive European landscape for researchers and innovators. Her social media presence emphasizes the importance of collaboration, investment in science, and support for Ukrainian children affected by the war. She actively promotes initiatives like Horizon Europe and the #ChooseEurope campaign, focusing on fostering talent and innovation across the EU.

LinkedIn Score : 87.7/100

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06. Iva Gumnishka

Iva Gumnishka is a prominent social entrepreneur and consultant focused on social justice and international development. As the founder of Humans in the Loop, she has created job opportunities for over 1000 conflict-affected individuals. Gumnishka is also involved in initiatives supporting the Palestinian cause and advocates for responsible AI practices. Her work includes consulting for UNHCR and leading projects that address humanitarian issues through technology. She is recognized as a Forbes 30 under 30 and a TEDx speaker.

LinkedIn Score : 92.5/100

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05. Lubomila Jordanova

Lubomila Jordanova is the CEO and Founder of Plan A, a company focused on helping businesses achieve decarbonization and ESG compliance. She is a co-founder of the Greentech Alliance and recognized as an Obama Leader and MIT Under 35 Innovator. Her LinkedIn presence showcases her commitment to sustainability, with posts highlighting significant environmental initiatives, regulatory changes, and innovative solutions in the climate tech space. She actively engages with topics related to climate change, corporate responsibility, and sustainable business practices.

LinkedIn Score : 93/100

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04. Minko Gechev

Minko Gechev is an Engineering & Product Lead at Google, specializing in web frameworks, particularly Angular. With over 15 years of experience, he focuses on empowering developers through innovative tools and technologies. His social media presence highlights significant updates and features in Angular, engaging with the developer community through informative posts and discussions. He also shares insights from his podcast on programming concepts, showcasing his commitment to education and developer experience.

LinkedIn Score : 95.3/100

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03. Mitko Vasilev

Mitko Vasilev is a CTO and technology consultant specializing in AI and open-source software. His LinkedIn posts focus on on-device AI, local model inferencing, and the democratization of AI technologies. He shares insights on various AI models, their applications, and the importance of privacy in AI development. With a strong emphasis on community engagement, he actively participates in discussions about advancements in AI, particularly in the context of industrial applications and decentralized systems.

LinkedIn Score : 96.5/100

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02. Vassil Terziev

Vassil Terziev is the Mayor of Sofia, focusing on sustainable urban development, transparency in governance, and citizen engagement. His social media presence highlights initiatives for environmental sustainability, youth empowerment, and infrastructure improvements. He actively addresses issues such as waste management and urban planning, advocating for a cleaner and greener Sofia. His posts reflect a commitment to progressive policies and community involvement, aiming to transform Sofia into a modern European city.

LinkedIn Score : 97.7/100

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01. Kristalina Georgieva

Kristalina Georgieva is the Managing Director of the International Monetary Fund (IMF), with a notable history as CEO of the World Bank and Vice President of the European Commission. Her social media presence focuses on global economic stability, reforms, and collaboration with various nations. She actively engages in discussions about economic growth, climate change, and social issues, showcasing her commitment to inclusive prosperity and resilience in emerging markets.

LinkedIn Score : 97.8/100

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