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Best beauty influencers in France for Product Launches
Finding quality beauty influencers in France is harder than it should be. Most brands waste hours manually checking profiles, guessing engagement quality, and hoping for the best. Outdated lists and fake followers only make it worse.

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Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.
Check Brand DealsThe challenge with finding beauty influencers in France
Finding quality beauty influencers in France is harder than it should be. Most brands waste hours manually checking profiles, guessing engagement quality, and hoping for the best. Outdated lists and fake followers only make it worse. What you actually need are trusted creators with real influence people who can drive awareness, engagement, and sales for your product launch. That’s exactly what you’ll find here: a curated list of vetted beauty influencers who deliver results, plus a faster way to discover hundreds more like them without the manual work.
How We Selected Them
We carefully curated this list using Favikon’s Authority Score, a comprehensive system designed to evaluate a creator’s real influence across social media. Unlike basic follower counts or outdated influencer lists, this score reflects who actually drives results - based on transparent, data-driven metrics.
What is the Favikon Authority Score?
It’s a cumulative score derived from three weighted metrics:
- Audience (A) – the size and growth of a creator’s following
- Engagement (E) – interactions like likes, comments, and shares
- Views (V) – the visibility and reach of their content
Each metric is scored on a centile basis, meaning a creator is ranked relative to others in their niche. A high centile (e.g. 91st) means they outperform 91% of creators in that category.
The final score is calculated as:
Authority Score = A + E + V ± D
Where D is an AI-powered recalibration to filter out unnatural growth or manipulative behavior like bots, engagement pods, or spammy content practices.
Favikon's Tier System
Based on their Authority Score, creators are sorted into 10 Influence Tiers:
- 🥇 Tier 1 (9500+): The top 0.1%—trendsetters with massive impact
- 🥇 Tier 2 (9000–9500): Top 1%—highly engaged and influential
- 🥇 Tier 3 (8200–9000): Top 10%—active and visible within key communities
- 🥈 Tiers 4–7: Emerging to notable influencers with steady growth and loyal audiences
- 🥉 Tiers 8–10: Early-stage creators still building presence
We focused on Tier 1–4 creators who are active in the beauty niche, based in France, and consistently create content aligned with product launches.
Why This Matters
Favikon doesn’t just surface creators with big numbers. It rewards sustainable, authentic influence—through:
- Bonuses for ethical, consistent, and high-quality engagement
- Penalties for inflated metrics, copy-paste content, and spam behavior
- Clear visual dashboards that show each creator’s strengths and improvement areas
For brands, this means you’re choosing partners based on actual impact—not vanity metrics. For creators, it’s a path to build authority transparently and grow strategically.
👉 Read the full Favikon scoring methodology here
Top Beauty Influencers in France for High-Impact Product Launches

Lena Mahfouf
Lena is a prominent French content creator and entrepreneur known for her engaging videos across multiple platforms. As the CEO of her brand, she blends personal branding with strategic business insights, showcasing her journey in the digital space. Her content often highlights themes of empowerment, creativity, and community, resonating with a diverse audience. Lena's influence extends to fashion, beauty, and lifestyle, making her a key figure in the French internet landscape.
Lena's Collaborations
Lena has collaborated with several fashion-forward and culturally relevant names in this list, most notably Hôtel Mahfouf, her own lifestyle brand, and Christian Dior Couture, with whom she shares a long-standing partnership. These selections reflect Lena’s niche of high-impact fashion and beauty storytelling, making them prime examples of creators who blend brand value with influence.

Click here to see all of Lena's Collaborations & Branded Content
Lena's Audience
Lena’s audience is 88% female, primarily aged 18–34, with 76% based in France and concentrated in cities like Paris and Lyon. Her followers are highly credible (82% real), French-speaking, and include notable names like Chiara Ferragni and Jessica Alba. Perfect for beauty and lifestyle product campaigns.
Click here to see Lena's full audience profile
Want to see Lena’s full profile before reaching out?
Check her real-time engagement rates, audience breakdown, past brand tags, and more on Favikon. Everything you need to evaluate her fit before a potential collaboration.
👉 View Lena’s full profile on Favikon
Ready to Go Further?
📊 Explore the full ranking
See the top 200 beauty influencers in France ranked by real data.
👉 View the full list
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