Top 20 B2B Influencers in Brazil in 2026

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Here’s the list of the Top 20 B2B Influencers in Brazil in 2026:

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20. Fabiana Camargo Frigo

Fabiana Camargo is a career mentor and LinkedIn Top Voice specializing in interview preparation and professional development. With over 16 years of experience in HR, she offers personalized mentoring and training for job seekers, focusing on resume building and interview techniques. Her content spans various platforms, providing insights on career transitions, job market strategies, and mental health topics. She is also a psychology student, enhancing her expertise in career coaching.

Favikon Authority Score : 8 319

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19. Karine Lago

Karine Lago is a Power B, Excel specialist, a Microsoft MVP, and author of three technical books. Karine runs a successful YouTube channel with over 320,000 followers, focusing on data analysis and Power BI training. She co-founded the Data Driven Community and offers various online courses, including a free Power BI mini-course. Her content emphasizes practical skills and career advancement in data analytics.

Favikon Authority Score : 8 320

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18. Karol Attekita

Karol Attekita is a Senior iOS Engineer and LinkedIn Top Voice with over 13 years of experience in mobile and game development. She shares insights on programming, technology, and career growth, emphasizing the importance of mental health in the tech industry. As an ambassador for Remessa Online, she promotes financial solutions for developers. Her content includes tutorials, career advice, and discussions on programming languages, aiming to empower aspiring developers and enhance their skills.

Favikon Authority Score : 8 405

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17. Marc Tawil

Marc Tawil is a prominent communicator, educator, and speaker with expertise in communication, future work trends, and brand strategies. He has a significant online presence, boasting over 180k students and recognition as a top voice on LinkedIn. His content often highlights the importance of effective communication in both personal and professional contexts, and he engages with current events and social issues. Tawil is also a four-time TEDx speaker and a mentor, focusing on digital positioning and personal branding.

Favikon Authority Score : 8 413

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16. Rafael Kiso

Rafael Kiso is the founder and CMO of mLabs, a leading social media management platform in Brazil. With over 23 years in digital marketing, he specializes in data-driven strategies and has authored several best-selling books on marketing. His content focuses on digital marketing insights, social media strategies, and the impact of AI in marketing. Kiso is also a speaker at major digital marketing events and has a significant following, engaging audiences with practical tips and data-backed advice.

Favikon Authority Score : 8 487

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15. João Branco

João Branco is a prominent Brazilian marketing professional, author, and professor. He has served as the VP of Marketing at McDonald's Brazil, where he led innovative campaigns that transformed the brand. He is recognized as one of the most admired marketing professionals in Brazil, with accolades from Forbes and other industry leaders. João shares insights on marketing strategies, creativity, and customer engagement through his books and social media, aiming to redefine traditional marketing approaches.

Favikon Authority Score : 8 529

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14. Carolina Okubo

Carolina Okubo is a career strategist specializing in professional reemployment, boasting a 90% success rate with her mentees. She provides insights on resume building, LinkedIn optimization, and interview preparation through her social media platforms. Her content focuses on mental health in the workplace, the importance of personal branding, and strategies for overcoming toxic work environments. Carolina emphasizes the need for self-worth and empowerment in career choices, aiming to help individuals find fulfilling jobs.

Favikon Authority Score : 8 581

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13. Luciano Santos

Luciano Santos is a Brazilian author, speaker, and mentor focused on career development and corporate education. He is the director at Fluxus Educação and has over 23 years of executive experience in digital companies like Google and Meta. His book, 'Seja Egoísta com sua Carreira,' has 55,000 copies sold. He actively shares insights on leadership, work-life balance, and the importance of kindness in the workplace through various social media platforms, engaging a large audience with his expertise.

Favikon Authority Score : 8 584

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12. Pedro Sobral

Pedro Sobral is a traffic management expert and educator, known for his engaging online classes about digital advertising. He has built a significant following by sharing insights on how to generate revenue through effective ad campaigns. His content focuses on empowering aspiring traffic managers, emphasizing the importance of consistency and practical knowledge. He has founded the Sobral Traffic Community, which has trained over 44,000 students, and runs a successful agency, 2Gather, dedicated to traffic consultancy.

Favikon Authority Score : 8 638

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11. Cristina Junqueira

Cristina Junqueira is a co-founder and VP at Nubank, recognized for her leadership in transforming the financial sector in Latin America. She shares insights on innovation, customer-centric strategies, and the importance of financial inclusion. Her posts highlight Nubank's growth, achievements, and commitment to improving financial services. As a mother, she also emphasizes the balance between family and career, advocating for personal development and prioritizing well-being.

Favikon Authority Score : 8 649

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10. Andre Santos

Andre Santos is a LinkedIn Top Voice and leading influencer in personal branding, sales, and marketing in Brazil. With over 20,000 professionals trained across 14 countries, he specializes in executive positioning, social selling, and digital reputation. His content focuses on empowering individuals to enhance their personal brands and achieve professional success through strategic insights and mentorship. He emphasizes the importance of recognizing others' contributions and maintaining a healthy work-life balance.

Favikon Authority Score : 8 709

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09. Caito Maia

Caito Maia is the founder of Chilli Beans and Ótica Chilli Beans, focusing on entrepreneurship and brand development. He shares insights on business management, resilience, and the importance of action in achieving success. As a host on 'Se Parar o Sangue Esfria', he engages with various personalities, promoting a hands-on approach to entrepreneurship. His content emphasizes the realities of running a business, encouraging others to embrace challenges and learn from failures.

Favikon Authority Score : 8 827

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08. Cris Arcangeli

Cris Arcangeli is a Brazilian serial entrepreneur, investor, and media personality known for her role on Shark Tank Brasil. She has founded multiple companies, including Beauty In, and is recognized for her innovative contributions to the beauty and wellness industries. Her social media presence focuses on entrepreneurship, personal development, and high performance, often sharing insights on business strategies and wellness tips. She is also a speaker and author, advocating for women's empowerment in business.

Favikon Authority Score : 8 840

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07. Nathalia Arcuri

Nathalia Arcuri is a prominent Brazilian entrepreneur and financial educator, known for founding Me Poupe!, the largest personal finance channel on YouTube. With a focus on financial literacy, she shares insights on investment strategies, budgeting, and overcoming financial anxiety. Arcuri has authored bestsellers and is recognized as a leading influencer in Brazil, advocating for financial independence and empowerment. Her content often emphasizes practical financial advice and personal growth, aiming to democratize access to financial knowledge.

Favikon Authority Score : 8 889

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06. Geraldo Rufino

Geraldo Rufino is a Brazilian entrepreneur and motivational speaker, known for founding JR Diesel, the largest automotive recycling company in Latin America. He shares his inspiring journey from humble beginnings to business success, emphasizing positivity, resilience, and the transformative power of entrepreneurship. Rufino is also a bestselling author and uses his social media platforms to motivate others to pursue their dreams and overcome challenges.

Favikon Authority Score : 9 094

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05. João Adibe Marques

João Adibe Marques is a Brazilian entrepreneur and CEO of Cimed, a rapidly growing pharmaceutical company. His social media presence emphasizes his commitment to innovation, health accessibility, and family values. He shares insights on business growth, leadership, and personal experiences, often highlighting the company's expansion plans and community engagement. His posts reflect a strong focus on the pharmaceutical industry and a passion for sports and Brazilian culture.

Favikon Authority Score : 9 154

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04. Flávio Augusto da Silva

Brazilian entrepreneur, best-selling author, and educator. Founder of Wise Up, president of Wiser Educação, and creator of Geração de Valor, he shares actionable business strategies, leadership insights, and disciplined growth across Instagram, TikTok, YouTube, and LinkedIn. An ambassador to the Navy and a seasoned investor, his content blends case studies with motivational storytelling.

Favikon Authority Score : 9 239

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03. Luciano Hang

Luciano Hang is a Brazilian entrepreneur and owner of Havan, a major retail chain in Brazil. He shares insights on entrepreneurship, motivation, and political opinions through various social media platforms. His content often emphasizes patriotism and social issues, including homelessness and drug addiction. Hang actively engages with his audience, promoting his business while also addressing societal challenges. He is known for his energetic personality and commitment to Brazilian values.

Favikon Authority Score : 9 283

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02. Joel Jota

Joel Jota is a Brazilian entrepreneur, investor, and best-selling author known for his expertise in high performance and business mentorship. A former professional athlete with the Brazilian National Swimming Team, he holds a master's degree in Sport Sciences and a doctorate in Education and New Technologies. Joel is a top-rated podcaster in the business category, inspiring thousands with his philosophy of balancing health, family, and work. He actively engages in educational initiatives and personal development.

Favikon Authority Score : 9 357

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01. Thiago Lolkus Nigro

Thiago Nigro, known as O Primo Rico, is a prominent Brazilian financial influencer and entrepreneur. He is the founder of Grupo Primo and author of the best-selling book 'Do Mil ao Milhão'. His content focuses on financial education, investment strategies, and personal finance management, reaching millions across various platforms. He actively engages in discussions about economic policies and investment opportunities, often addressing current events and their implications on personal finance.

Favikon Authority Score : 9 503

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