Top 20 Business Influencers in Germany in 2026

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Here’s the list of the Top 20 Business Influencers in Germany in 2026:

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20. Vivien Wysocki

Vivien Wysocki is a co-founder of saint sass, a startup focused on empowering women through fashion. She is a columnist for RND and actively engages in political discussions, particularly around democracy and financial education for women. Her social media presence highlights her entrepreneurial journey, the challenges of startup life, and her commitment to social causes, including the Gender Pension Gap. She shares insights on personal growth, community building, and the importance of female representation in entrepreneurship.

Favikon Authority Score : 7 918 pts

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19. Alisa Jahnke

Alisa Jahnke is a co-founder of PURELEI, a leading D2C jewelry brand in Germany. She actively promotes the balance of motherhood and career, sharing insights from her entrepreneurial journey. Alisa emphasizes female empowerment, personal branding, and the importance of community support. Her content often highlights initiatives like childcare subsidies for employees and the launch of their first retail store in Munich. She engages her audience with personal stories and encourages women to pursue their dreams.

Favikon Authority Score : 7 923 pts

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18. Christian Bruch

Christian Bruch is the President and CEO of Siemens Energy, focusing on sustainable energy solutions. He emphasizes the importance of energizing society by providing equal access to reliable and affordable energy. Bruch is committed to addressing climate change, advocating for innovative technologies, and leading the global energy transition. His leadership is marked by a strategic focus on profitable growth, fixing the wind business, and maintaining a solid financial foundation.

Favikon Authority Score : 7 936 pts

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17. Carsten Maschmeyer

Carsten Maschmeyer is a prominent startup investor and mentor, known for his role as a TV lion on 'Die Höhle der Löwen'. He focuses on empowering entrepreneurs and emphasizes the importance of recognizing and rewarding employee performance. His social media presence highlights his advocacy for flexible work environments, the value of vocational training, and the need for fair compensation in the workplace. He actively engages in discussions about leadership, employee motivation, and the future of work.

Favikon Authority Score : 7 952 pts

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16. Jens Ritter

Jens Ritter is the CEO of Lufthansa Airlines, focusing on digitalization and customer experience. His social media presence highlights his commitment to innovation, sustainability, and employee engagement within the aviation industry. He shares insights on operational challenges, fleet modernization, and the importance of cultural change in leadership. His posts often emphasize the significance of feedback, collaboration, and the airline's role in connecting people and cultures. He also advocates for diversity and inclusion within the company.

Favikon Authority Score : 7 998 pts

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15. Thomas Schäfer

Thomas Schäfer is the CEO of Volkswagen Brand and a board member at Volkswagen Group. His LinkedIn presence emphasizes the brand's commitment to electric mobility and innovation, showcasing new models like the ID.7 and ID. Buzz. He actively engages with the community, sharing updates on product launches, technological advancements, and the company's strategic direction. His posts reflect a focus on customer feedback, sustainability, and the future of the automotive industry, particularly in the context of electric vehicles.

Favikon Authority Score : 8 090 pts

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14. Tina Mueller

Tina Mueller is an accomplished business leader and CEO at Weleda AG, with over 25 years of experience in the beauty industry. She is a passionate advocate for women in leadership and transformational change, actively mentoring others. Her social media presence focuses on sustainable practices, digital transformation, and the integration of health and beauty. Tina is recognized for her commitment to diversity and has received accolades such as the German Diversity Award. She engages in discussions about societal issues and promotes a holistic approach to health.

Favikon Authority Score : 8 122 pts

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13. Christian Miele

Christian Miele is a General Partner at Headline VC, focusing on fostering Europe's startup ecosystem. He has served as the Chairman of the German Startups Association, advocating for reforms like the Employee Stock Ownership Plan (ESOP). His posts reflect a commitment to responsible entrepreneurship and critique of market practices, emphasizing the need for a supportive environment for startups in Germany. Miele actively engages in discussions about economic policies and the importance of innovation in overcoming challenges faced by the startup community.

Favikon Authority Score : 8 133 pts

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12. Joe Kaeser

Joe Kaeser is a prominent business leader and former CEO of Siemens AG, currently serving as Chairman of Siemens Energy and Daimler Truck AG. He advocates for stakeholder capitalism and the transformation of businesses to better serve society. His social media presence focuses on economic stability, the importance of the EU, and combating right-wing populism in Germany. Kaeser emphasizes the need for innovation, sustainability, and responsible leadership in addressing global challenges, including climate change and economic reform.

Favikon Authority Score : 8 186 pts

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11. Markus Koch

Markus Koch is a seasoned financial journalist and influencer, known for his engaging content on stock market trends and investment strategies. With a strong presence on platforms like YouTube and Instagram, he connects professional investors with retail investors, making finance accessible. He has received multiple awards for his journalism, including the Friedrich Vogel Prize. His content often features interviews with financial experts and discussions on geopolitical impacts on markets, appealing to a broad audience interested in finance and investment.

Favikon Authority Score : 8 195 pts

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10. Christian Klein

Christian Klein is the CEO of SAP SE, a leading enterprise software company. He is known for his strategic leadership in driving SAP's transformation towards cloud-based solutions and AI integration. Klein frequently shares insights on business innovation, digital transformation, and sustainability. He is actively involved in partnerships with tech giants like AWS and NVIDIA to enhance AI capabilities. His posts reflect a commitment to innovation, customer success, and a supportive workplace culture.

Favikon Authority Score : 8 370 pts

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9. Philip Hitschler-Becke

Philip Hitschler-Becker is the CEO of hitschies, a family-owned candy brand in its fourth generation. His social media presence emphasizes creativity, innovation, and a dynamic approach to business. He actively engages with his audience through giveaways, product promotions, and behind-the-scenes content, showcasing a vibrant and playful brand identity. Philip's posts often highlight the importance of social media in modern marketing, reflecting a commitment to connecting with consumers and adapting to market trends.

Favikon Authority Score : 8 424 pts

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8. Philipp Westermeyer

Philipp Westermeyer is the founder of OMR, a prominent figure in the marketing and media industry. His social media presence is centered around business insights, marketing trends, and interviews with influential personalities across various sectors. He frequently shares updates and reflections on major events like OMR festivals and podcasts featuring notable guests. His content often highlights entrepreneurial success stories and innovations in the digital economy.

Favikon Authority Score : 8 427 pts

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7. Ola Källenius

Ola Källenius is the CEO of Mercedes-Benz, known for his leadership in automotive innovation and sustainability. He frequently shares updates on Mercedes-Benz's advancements in electric vehicles, AI integration, and global collaborations. His posts highlight significant partnerships, technological breakthroughs, and humanitarian efforts, such as donations to disaster relief. Källenius also emphasizes the importance of diversity and inclusion within the company, showcasing a commitment to progressive values.

Favikon Authority Score : 8 477 pts

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6. Frank Thelen

Frank Thelen is a prominent German entrepreneur, investor, and author known for his focus on technology and innovation. As the CEO of Freigeist Capital and TEQ Capital, he specializes in seed investments in European tech startups. He is also a well-known TV personality, having appeared as a judge on the German version of Shark Tank, 'Die Höhle der Löwen'. Thelen is passionate about promoting technological advancements and sustainability, frequently sharing insights on digitalization, AI, and the European economy through his LinkedIn newsletter, 'Innovation Pulse'.

Favikon Authority Score : 8 495 pts

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5. Karo Kauer

German fashion label founder and content creator, Karo Kauer shares fashion drops, hair care tips, motherhood, and leadership insights. Builds community through live experiences, brand partnerships, and retail collaborations. Active on Instagram, LinkedIn, and TikTok with a candid, growth-focused narrative.

Favikon Authority Score : 8 518 pts

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4. Roland Busch

Roland Busch is the CEO of Siemens AG, a leading technology company focused on transforming industries through digitalization and sustainability. His social media presence highlights strategic partnerships with tech giants like AWS and NVIDIA, emphasizing innovations in AI, industrial metaverse, and digital twins. Busch advocates for climate change solutions and diversity, openly opposing right-wing extremism. His posts reflect a commitment to technological advancement and societal progress.

Favikon Authority Score : 8 544 pts

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3. Diana zur Löwen

Diana zur Löwen is a Berlin-based content creator and entrepreneur focused on finance, startups, and beauty. She is the founder of Melationship and Rawr Ventures, and actively engages in discussions around female empowerment and lifestyle topics. Her social media presence includes insights on investment strategies, personal finance, and self-love, often sharing her experiences and promoting her podcast. Diana's content is informative and relatable, appealing to a diverse audience interested in personal growth and entrepreneurship.

Favikon Authority Score : 8 576 pts

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2. Andreas W. Herb

German entrepreneur and MBG Group CEO overseeing brands such as Scavi & Ray, SALITOS, 9 Mile Vodka, and Effect Energy. Shares behind-the-scenes leadership, brand-building strategies, product launches, and global expansion across Instagram, TikTok, YouTube, and LinkedIn.

Favikon Authority Score : 8 656 pts

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1. Nico Rosberg

Nico Rosberg, a former Formula 1 World Champion, has transitioned into a successful venture capitalist and sustainability entrepreneur. As the founder of Rosberg Ventures, he focuses on investments in sustainable technology and startups. He is also the co-founder of the Greentech Festival, promoting green technology. Rosberg shares his expertise as a commentator for Sky F1 and engages with fans through his YouTube channel, discussing motorsports and sustainable innovations.

Favikon Authority Score : 9 002 pts

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Also See 👀
‍🏆 TOP 20 B2B INFLUENCERS IN GERMANY IN 2026
‍🏆 TOP 200 BUSINESS INFLUENCERS IN GERMANY
‍HOW DOES FAVIKON RANK INFLUENCERS?