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Here’s the list of the Top 20 Fragrance Influencers in the US in 2026:
20. Sir Candle Man
Sir Candle Man is a fragrance and wellness enthusiast known for his engaging reviews and lifestyle content centered around luxury perfumes and scented candles. He shares insights on various fragrance brands, offers tips for candle care, and promotes a bougie lifestyle. His content spans TikTok, Instagram, and YouTube, where he connects with audiences through unboxing videos, product reviews, and personal anecdotes about fragrance experiences.
Favikon Authority Score: 7 893 pts
19. Justin Copeland
Justin Copeland is a fragrance enthusiast and professional musician who shares his passion for scents through engaging content on YouTube and Instagram. He provides fragrance reviews, recommendations, and affiliate links to various products, showcasing a wide range of perfumes. His posts often include personal anecdotes and humor, making fragrance exploration accessible and enjoyable for his audience. He also promotes his twin brother's Christian podcast, indicating a personal connection to his content.
Favikon Authority Score: 7 937 pts
18. Darian Hill
Darian Hill, known as the Bowtie Fragrance Guy, is a prominent fragrance reviewer and lifestyle content creator. He shares insights on colognes, style tips, and fitness advice through his YouTube channel and social media platforms. His content often features fragrance recommendations, reviews, and personal anecdotes, appealing to fragrance enthusiasts and men seeking style guidance. He actively engages with his audience, promoting various fragrance brands and products, and has built a community around his passion for scents.
Favikon Authority Score: 7 959 pts
17. Ross Carlos
Ross Carlos is a fragrance enthusiast and bodybuilder who shares reviews and insights on colognes and perfumes across multiple social media platforms. His content includes fragrance reviews, bodybuilding updates, and personal reflections on his journey as a content creator. He engages with his audience through casual and relatable posts, often highlighting affordable fragrance options and his experiences in bodybuilding competitions.
Favikon Authority Score: 7 990 pts
16. Sebastian Jara
Sebastian Jara, known as The Perfume Guy, is a fragrance reviewer based in San Francisco. He shares in-depth reviews and insights on various perfumes, focusing on both niche and designer scents. His content includes fragrance comparisons, recommendations, and personal experiences from events like Beautyworld Middle East. He actively engages with his audience through social media, encouraging discussions about favorite scents and fragrance trends. His posts often feature links to purchase fragrances and promote giveaways.
Favikon Authority Score: 8 005 pts
15. Dallas Dudra
Dallas Dudra, known as Chaos Fragrances, specializes in affordable fragrance reviews and recommendations. He engages a large audience on platforms like YouTube and Instagram, sharing insights on clone fragrances and exclusive deals. His content often includes promotional codes and affiliate links, emphasizing budget-friendly options for fragrance enthusiasts. With a focus on men's fragrances, he provides a mix of product reviews, collection highlights, and seasonal recommendations, appealing to fragrance lovers seeking value.
Favikon Authority Score: 8 108 pts
14. Stephanie Geismar
Stephanie Geismar is a fragrance enthusiast and content creator known for her engaging TikTok and Instagram posts about perfumes. With a significant following, she shares affordable perfume recommendations, reviews, and guides, focusing on sweet and gourmand scents. Her content often features collaborations with various fragrance brands, showcasing her expertise in the perfume industry. Stephanie also promotes her own fragrance line, Nearly Noon, emphasizing its unique scent profile and international shipping options.
Favikon Authority Score: 8 240 pts
13. Zoë | Perfume Princess
Zoë, known as Perfume Princess, is a fragrance enthusiast sharing her passion for perfumes across TikTok and YouTube. She reviews affordable and luxury scents, often highlighting her favorites and providing recommendations. Her content features engaging discussions about fragrance notes, layering techniques, and new releases, appealing to a diverse audience of fragrance lovers. Zoë actively promotes various perfume brands and often collaborates with them, showcasing her expertise in the perfume industry.
Favikon Authority Score: 8 374 pts
12. Triple B
Triple B is a fragrance expert and confidence mentor who creates YouTube videos focused on fragrance reviews, clone-dupe comparisons, and grooming tips for men. He educates a global audience across YouTube, Instagram, TikTok, and Twitter with content on scent layering, product unboxings, and giveaways. His platform drives affiliate sales and brand partnerships through trusted fragrance education and product recommendations.
Favikon Authority Score: 8 374 pts
11. Ashton Kirkland
Ashton Kirkland, known as Gents Scents, is a fragrance enthusiast and reviewer with a strong presence on YouTube and TikTok. He specializes in affordable clone fragrances, providing reviews, lists, and recommendations for various scent profiles. His content often includes discount codes for fragrance purchases, making it accessible for viewers. With a focus on men's fragrances, he engages a large audience interested in budget-friendly options and fragrance tips.
Favikon Authority Score: 8 376 pts
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10. Caroline Stern
Caroline Stern, based in Los Angeles, is a fragrance enthusiast and beauty reviewer. She shares her love for perfumes, oral care routines, and makeup products on TikTok. Caroline provides honest reviews and recommendations for various beauty products, focusing on fragrances and skincare. She engages with her audience by discussing new releases, sharing personal favorites, and offering skincare tips. Caroline's content reflects her passion for cosmetics and self-care, creating a welcoming space for beauty enthusiasts to connect and discover new products.
Favikon Authority Score: 8 407 pts
9. Yolani
Yolani is a luxury beauty and fragrance enthusiast based in Charlotte, NC. Her social media presence focuses on unboxing and reviewing high-end beauty products, particularly fragrances. She engages her audience with personal experiences at luxury hotels and beauty events, showcasing her lifestyle and beauty routines. Jolani's content is visually appealing and often features collaborations with well-known beauty brands, reflecting her passion for luxury aesthetics.
Favikon Authority Score: 8 423 pts
8. Eau D’ Erica
Eau D’ Erica is a fragrance enthusiast based in Miami, Florida, sharing top fragrance picks for men and reviews of niche and designer scents. She engages her audience through unboxings, comparisons, and discussions around favorite and affordable perfume options. Active within the fragrance lover community, she also collaborates with brands to offer exclusive discounts and curated recommendations.
Favikon Authority Score: 8 424 pts
7. Evan Hall
Evan Hall, known as FragranceKnowledge, is a fragrance enthusiast and CEO of Cologne, focusing on men's fragrances. His social media presence includes reviews, recommendations, and deals on colognes, primarily targeting a male audience. He emphasizes self-improvement and gratitude for his journey in fragrance content creation. His posts often highlight affordable options and trending products in the fragrance market.
Favikon Authority Score: 8 474 pts
6. Noel Thomas
Noel Thomas is a fragrance enthusiast based in NYC, focusing on cologne reviews and self-improvement content. His social media presence showcases a blend of fragrance recommendations, fashion insights, and personal growth tips, appealing to a diverse audience interested in lifestyle and grooming. With a significant following on TikTok and Instagram, he engages viewers through entertaining and informative posts about perfumes, often featuring popular brands and trends in the fragrance industry.
Favikon Authority Score: 8 684 pts
5. Cal Cologne
Cal Cologne is a fragrance content creator with a strong presence on TikTok, Instagram, and YouTube, where he shares reviews, unboxings, and recommendations for various fragrances. With a decade of experience in video production, he combines storytelling and creativity to engage his audience. His content often features niche and affordable fragrance options, appealing to both fragrance enthusiasts and newcomers alike.
Favikon Authority Score: 8 746 pts
4. Emily Meyers
Emily Meyers is a beauty and fragrance enthusiast based in Arizona, sharing tips and recommendations across Instagram and TikTok, where she has over 390K followers. Her content includes perfume picks, self-care routines, budget-friendly shopping finds, outfit inspiration, and advice on feminine hygiene and wellness products. She also collaborates with brands such as California Naturals and Ulta Beauty, blending practical guidance with everyday beauty inspiration.
Favikon Authority Score: 8 767 pts
3. Elijah Yeroushalmi
Elijah Yeroushalmi is a marketing expert with a strong presence on TikTok and Instagram, focusing on entertainment and fragrance content. He engages his audience with deodorant and fragrance rankings, showcasing products from brands like Old Spice and Louis Vuitton. His posts often feature humor and personal insights, appealing to a broad audience interested in lifestyle and grooming.
Favikon Authority Score: 8 786 pts
2. Olivia VanDerMillen
Olivia VanDerMillen, known as Olivia Olfactory, is a fragrance enthusiast and content creator specializing in perfumes. Her social media presence focuses on budget-friendly and niche fragrances, offering tips and reviews. She engages her audience with playful content about scent layering and beauty products, often featuring collaborations with various brands. Olivia promotes a vibrant community around fragrance exploration, encouraging followers to discover their unique scent stories.
Favikon Authority Score: 8 817 pts
1. Paul Fino
Paul Fino is a prominent fragrance influencer known for his engaging content on TikTok and Instagram, where he shares reviews, routines, and collaborations with brands like Kayali and Rare Beauty. His posts often highlight gourmand scents and body care products, showcasing his expertise in the fragrance industry. With a significant following, he actively engages with fans and promotes various perfume collections, making him a key figure in the beauty and fragrance community.
Favikon Authority Score: 9 057 pts
Also See 👀
🏆 TOP 200 FRAGRANCE INFLUENCERS IN THE US
FIND OUT WHO LEADS IN THEIR COUNTRY OR NICHE
HOW DOES FAVIKON RANK INFLUENCERS?
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