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Top 20 Haircare Influencers on Social Media in Spain in 2025

We’ve highlighted the top 20 haircare influencers making waves on social media in Spain in 2025. From product advice to styling tutorials, these creators inspire better hair care every day.

August 21, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 Haircare Influencers on Social Media in Spain in 2025:

20. María García

María García, known as Más Que Rizos, focuses on curly hair care, sharing her journey of recovery and maintenance using the Curly Girl Method. Her YouTube channel features product reviews, tutorials, and personal experiences, emphasizing affordable and effective hair care solutions. She actively engages with her audience through Instagram, promoting her content and sharing insights on travel and lifestyle. María's content is rich in practical advice for individuals with curly hair, making her a relatable figure in the beauty community.

Favikon Authority Score: 6 853 pts

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19. Krisi Art

Krisi Art Hairstyles is a creative channel focused on providing easy and quick hairstyle tutorials for girls and babies. The content includes step-by-step guides for various hairstyles, crafts, and special occasion looks, catering primarily to parents looking for practical and stylish options. The channel is bilingual, offering content in both Spanish and English, and emphasizes simplicity and accessibility in hairstyling.

Favikon Authority Score: 7 038 pts

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18. Vane Vila

Vane Vila is a beauty expert with over 15 years in the professional beauty sector, specializing in hair care, coloring, and nail techniques. She shares tutorials and tips on YouTube and Instagram, focusing on DIY beauty solutions and product recommendations. As the founder of Capelli Cosmetics, she engages with a large audience, providing insights into hair coloring techniques and product usage. Her content is aimed at empowering women to achieve salon-quality results at home.

Favikon Authority Score: 7 198 pts

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17. Berta Martin Sainz

Berta Martin Sainz is a co-founder of MONCHO MORENO HAIR CARE and a mother of three daughters and a son. She shares her journey in beauty and entrepreneurship, emphasizing her passion for personal care and style. Berta engages her audience with insights into her life, business achievements, and family moments, while promoting her brand and products. Her content often highlights female empowerment and leadership, making her a relatable figure for women in business.

Favikon Authority Score: 7 250 pts

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16. Jacquelin Figaro

Jacquelin Figaro is a wig expert and designer based in Barcelona, Spain. She offers courses on wig design and construction, emphasizing quality and customer satisfaction. Her social media presence showcases her unique wig creations, beauty tips, and entrepreneurial advice, appealing to beauty enthusiasts and aspiring stylists. She actively engages her audience with motivational content and practical tips for wig application and care.

Favikon Authority Score: 7 259 pts

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15. Michael

Michael is a hair care expert and author of 'CUIDA TU PELO', focusing on alopecia, hair transplants, and hair health. He shares insights through YouTube videos, Instagram posts, and a personal blog, providing advice and product recommendations. His content often features expert interviews and addresses common concerns related to hair loss and treatments. Michael actively engages with his audience, offering personal consultations via WhatsApp and promoting his book and hair care products.

Favikon Authority Score:  7 388 pts

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14. Luisa Fernanda

Luly is a passionate content creator focused on curly hair care, offering videos and recipes for hair growth, hydration, and nutrition. She engages her audience with monthly hair care schedules and promotes various hair products. Luly actively collaborates with brands and encourages her followers to subscribe to her multiple YouTube channels dedicated to hair care and beauty. Her content is rich in DIY remedies and tips for maintaining beautiful curls, appealing to a community interested in natural hair care.

Favikon Authority Score: 7 730 pts

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13. Montse Sanchez-Vera Ramirez

Montse Sanchez-Vera Ramirez is a professional stylist specializing in organic Brazilian hair straightening, Japanese straightening, and balayage techniques. With over 31 years of experience, she offers free keratin courses and promotes her services through engaging posts on Instagram and TikTok. Her content focuses on hair treatments, showcasing transformations and providing information on her services, including special offers and personal experiences related to her health challenges.

Favikon Authority Score: 7 793 pts

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12. Maria Hernandez

Maria Hernandez is a hair salon specialist based in Sevilla, focusing on hair extensions, balayage, and personalized hair treatments. Her social media showcases transformations, client testimonials, and expert tips on hair care, emphasizing a vibrant and engaging community. With a strong presence on Instagram and TikTok, she promotes her salon's services and encourages clients to embrace their beauty through hair changes. Her content is visually appealing and informative, targeting individuals seeking hair styling and care.

Favikon Authority Score: 7 834 pts

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11. Monica Moreno

Monica Moreno is a hair styling expert sharing quick and easy hairstyles primarily on TikTok and Instagram. Her content focuses on summer and spring hairstyles, featuring tips and tricks for various occasions. With a vibrant presence, she engages her audience with relatable content and practical advice, making hair styling accessible for everyone. Her posts often include popular hashtags related to hair and beauty, showcasing her expertise in creating stylish looks effortlessly.

Favikon Authority Score: 7 856 pts

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10. Adriana Arteaga

Adriana Arteaga is a hairstylist based in Barcelona, specializing in bridal and event hairstyles. She shares tutorials on her YouTube channel, Tresse, focusing on creating various hairstyles. Her Instagram showcases her work, client experiences, and personal reflections on her journey in the beauty industry. Adriana emphasizes the importance of technique and product choice in hairstyling, and she engages with her audience through relatable content about her professional growth and the joy of making clients feel beautiful.

Favikon Authority Score: 7 880 pts

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9. Nuria Dueñas

Nuria Dueñas is a hair care expert based in Málaga, specializing in hair health and growth. She shares tips and tutorials on TikTok and Instagram, focusing on natural remedies, product recommendations, and hair care routines. Her content emphasizes the importance of proper hair washing techniques, the effects of heat styling, and the significance of nutrition for hair health. Nuria promotes her own line of hair care products, Oriya, and engages her audience with practical advice for maintaining healthy hair.

Favikon Authority Score: 7 950 pts

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8. Víctor Martínez

Víctor Martínez is a hair styling expert specializing in glamorous waves and bridal hairstyles. He shares tutorials and tips on Instagram, showcasing his skills and promoting hair products. With a strong presence in the hairdressing community, he has been recognized in the HairAwards Top 100 for 2023-2025. His content focuses on practical hair techniques, product recommendations, and engaging with his audience through interactive posts.

Favikon Authority Score: 8 030 pts

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7. Natalia Fernández

Natalia Fernández is a content creator based in Estepona, Spain, specializing in curly hair care and lifestyle content. She shares personal experiences, product reviews, and hair care routines, often engaging with her audience through relatable stories and tips. Her posts reflect a strong connection to her community and a focus on self-empowerment, particularly in embracing one's natural beauty. She actively collaborates with brands in the beauty industry, promoting products that align with her curly hair journey.

Favikon Authority Score: 8 196 pts

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6. Nerva Rizos

Nerva Rizos is a content creator focused on curly hair care and lifestyle, sharing tips and routines for maintaining healthy curls. She engages her audience with personal experiences and product recommendations, often highlighting her adventures in nature. Her posts reflect a strong community connection, particularly within the curly hair community, and she promotes self-love and empowerment through her content.

Favikon Authority Score: 8 235 pts

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5. Olga G. San Bartolomé

Olga G. San Bartolomé is a professional hairdresser based in Barcelona, Spain, and the author of 'Secretos del Salón'. She creates engaging content focused on hair care, styling tips, and trends, appealing to a diverse audience interested in beauty and personal grooming. Her posts often highlight popular haircuts and provide practical advice for maintaining healthy hair, showcasing her expertise in the field. Olga collaborates with various brands and magazines, enhancing her visibility in the beauty industry.

Favikon Authority Score: 8 274 pts

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4. Rocío Barrio Lobeto

Rocío Barrio Lobeto is a hair care expert specializing in curly hair, sharing tips and product recommendations through engaging posts. Based in Cantabria, she emphasizes self-love and community, celebrating her journey in beauty and personal identity. Her content often features curly hair care methods, personal anecdotes, and collaborations with brands, reflecting her commitment to empowering others to embrace their natural beauty.

Favikon Authority Score: 8 448 pts

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3. Nataly Olvera

Nataly Olvera is a content creator focused on curly hair care, sharing tips and product recommendations for maintaining healthy, long hair. She actively promotes various hair care products and brands, often providing discount codes for her audience. Her YouTube channel features tutorials, product hauls, and personal care routines, emphasizing the importance of proper hair care techniques. Nataly engages with her followers through relatable content and encourages them to embrace their natural hair texture.

Favikon Authority Score: 8 457 pts

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2. Llanos Blanco

Llanos Blanco is a Spanish content creator focused on beauty, motherhood, and curly hair care. She shares her personal journey through IVF and pregnancy, offering support to women facing similar challenges. Her content includes tutorials, product reviews, and lifestyle vlogs, emphasizing resilience and community. With a strong presence on Instagram and YouTube, she engages her audience with relatable experiences and practical tips for curly hair maintenance.

Favikon Authority Score: 8 485 pts

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1. Simona

Simona is a hair influencer specializing in easy hairstyles and hair care tips. With over 630k followers on TikTok, she shares quick tutorials and hacks for various hair types, focusing on volume and styling techniques. Her content includes practical advice for maintaining healthy hair, using specific products, and achieving trendy looks effortlessly. Simona engages her audience with relatable tips and encourages them to join her hair growth journey, making her a go-to source for hair enthusiasts.

Favikon Authority Score: 8 547 pts

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Also See 👀
🏆 TOP 20 SUBSTACK INFLUENCERS IN SPAIN IN 2025
🏆 TOP 200 HAIRCARE INFLUENCERS ON SOCIAL MEDIA IN SPAIN
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