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Top 20 Influencers in Finland in 2025

Finland’s influencer scene is thriving in 2025 with creators making waves across fashion, lifestyle, and comedy. These 20 names highlight the voices driving engagement and shaping Finnish digital culture.

September 16, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 Influencers in Finland in 2025:

20. Pinja Sanaksenaho

Pinja Sanaksenaho, known as Pinkku Pinsku, is a 22-year-old content creator based in Vantaa, Finland. She shares a variety of lifestyle content, including home renovations, cooking, and personal experiences, primarily on TikTok and YouTube. Her posts often feature collaborations with brands like IKEA and LUMENE, showcasing her engagement with beauty and home improvement themes. She also hosts a podcast, Kaheli, and emphasizes mental health and personal growth in her content.

Favikon Authority Score: 8 716 pts

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19. Derya Dincer

Derya Dincer is a Finnish content creator and expectant mother, sharing her journey through pregnancy and family life on platforms like TikTok and YouTube. Her posts often feature personal milestones, baby-related content, and collaborations with brands. Derya engages her audience with relatable and heartfelt moments, showcasing her life as a wife and mom-to-be. She actively promotes products and engages in giveaways, creating a community around her experiences.

Favikon Authority Score:  8 725 pts

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18. Sanna Marin

Sanna Marin is the former Prime Minister of Finland, known for her leadership and advocacy on global issues, including democracy, human rights, and climate change. She is set to release her memoir, 'Hope in Action,' which aims to inspire action for change. Marin actively engages in discussions on European security and Ukraine's future, reflecting her commitment to international cooperation and progressive values.

Favikon Authority Score: 8 727 pts

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17. Jasmin Saario

Jasmin Saario is a beauty and lifestyle content creator known for her engaging skincare routines and makeup tutorials. She frequently collaborates with various beauty brands, showcasing innovative products and techniques. Her TikTok and Instagram posts highlight her expertise in skincare, often featuring popular K-beauty products. With a focus on achieving glowing skin, she shares tips and product recommendations, making her a trusted source for beauty enthusiasts.

Favikon Authority Score: 8 744 pts

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16. Ice King ASMR

Ice King ASMR is a prominent TikTok creator known for engaging ASMR content and mukbang videos. As the CEO of Prove, he combines his professional insights with entertaining posts that resonate with a large audience. His content often features food-related themes, humor, and interactive replies to followers, showcasing a casual and approachable style. With a significant following, he effectively engages viewers through relatable and entertaining content.

Favikon Authority Score: 8 759 pts

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15. Lakko

Lakko is a Finnish YouTuber and content creator known for his engaging videos on gaming, lifestyle, and personal experiences. He often shares humorous and relatable content, including vlogs about his adventures and challenges. His social media presence includes collaborations with brands, showcasing merchandise, and promoting various products. Lakko's content resonates with a young audience, particularly those interested in gaming and entertainment.

Favikon Authority Score: 8 760 pts

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14. Dumbs

Dumbs is a Finnish content creator known for his humorous League of Legends videos and animations. He engages his audience with meme-centric content, often collaborating with other creators and participating in the League Partner Program. His social media presence includes platforms like YouTube, Twitch, and Twitter, where he shares gameplay, commentary, and community interactions. Dumbs has a strong focus on gaming culture, particularly around League of Legends, and often incorporates humor and lightheartedness into his content.

Favikon Authority Score: 8 769 pts

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13. Teemu Jarvinen

Teemu is a photographer and filmmaker based in Bangkok, known for his cinematic visuals and love for rainy cityscapes. His social media showcases a blend of personal reflections, photography tips, and behind-the-scenes content from his projects, particularly in Tokyo and Seoul. He offers LUTs and presets for aspiring filmmakers and emphasizes the beauty of solitude and urban life in his work. His content often features themes of digital nomadism and the artistic process behind his photography and filmmaking.

Favikon Authority Score: 8 773 pts

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12. Kalle Rovanperä

Kalle Rovanperä is a two-time World Rally Champion and a prominent driver for Toyota GAZOO Racing WRT. His social media presence showcases his rally driving experiences, car collections, and personal insights into the motorsport world. He engages with fans through posts about his racing achievements, car models named after him, and behind-the-scenes glimpses of rally events. His content often features a mix of rally updates, car culture, and personal moments, appealing to motorsport enthusiasts and car lovers alike.

Favikon Authority Score: 8 799 pts

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11. Roni Back

Roni Back is a Finnish YouTuber and CEO of Backmedia Oy, known for creating diverse content ranging from lifestyle and gaming to trending topics. He actively engages with his audience through various platforms, including TikTok and YouTube, where he shares personal experiences and promotes brand collaborations. His content often features humor and interactive challenges, appealing to a young audience. Roni also hosts a podcast and is involved in community initiatives, showcasing his influence in both entertainment and social causes.

Favikon Authority Score: 8 807 pts

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10. Alexander Stubb

Alexander Stubb is the President of Finland, actively engaging in international relations, particularly regarding Ukraine's defense against Russian aggression. His social media presence emphasizes Finland's strategic partnerships, NATO's eastern flank, and the importance of unity during challenging times. Stubb shares insights from his political career, including discussions on security, cooperation with allies, and national interests, while also promoting sports and education initiatives.

Favikon Authority Score: 8 837 pts

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9. Diana Rose

Diana Rose Forsberg Rantamäki is a seasoned Marketing & Influence Strategist with over 6 million followers across platforms. She specializes in social media content creation and management, focusing on helping international talents navigate the Finnish job market. With a multicultural background and experience in B2C marketing, she combines creativity with analytical skills to drive engagement and brand growth. Currently studying Digital Marketing, she aims to leverage her expertise to foster meaningful connections between brands and diverse audiences.

Favikon Authority Score: 8 849 pts

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8. ISMO

ISMO is a Finnish stand-up comedian and author based in Los Angeles, known for his unique perspective on cultural norms and language. He has gained significant popularity through his performances, including sold-out shows and appearances on major late-night television. His content often highlights the humor in everyday situations, making him relatable to a diverse audience. With a strong social media presence, ISMO engages fans with comedic insights and tour updates, showcasing his ability to connect through humor.

Favikon Authority Score: 8 885 pts

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7. Joalin

Joalin is a Finnish-Mexican artist known for her vibrant music and engaging social media presence. She shares insights into her life, music releases, and personal experiences, often highlighting her dual cultural background. Her content features a mix of promotional posts for her songs, behind-the-scenes glimpses, and relatable moments, appealing to a youthful audience. Joalin's work emphasizes creativity and connection with her fans, making her a notable figure in the music scene.

Favikon Authority Score: 8 903 pts

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6. Jukka Risikko

Finland-based nature photographer from Finland, specializing in landscapes and wildlife. Shares authentic, high-quality nature images from Finnish forests, rivers, and parks. Active on Instagram and Twitter; promotes licensing for collaborations and paid partnerships; emphasizes real photography over AI-generated images; contact via email for licensing and collabs.

Favikon Authority Score: 8 920 pts

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5. Sara Manner

Sara Manner is a Finnish entrepreneur and founder of SeeB Activewear, focusing on empowering women through activewear that promotes confidence and comfort. Her social media presence showcases her journey in building her brand, fitness lifestyle, and personal style, with a strong emphasis on body positivity and self-love. She engages her audience with relatable content, including workout tips and fashion inspiration, while actively promoting her brand's upcoming launches.

Favikon Authority Score: 8 931 pts

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4. Jere Poyhonen

Finnish musician Käärijä, Eurovision act known for high-energy performances, cross-border collabs, and viral Eurovision-focused content. Partners with artists like BESS and The Baby Lasagna; international reach across Europe and beyond; active on TikTok and Instagram with party-driven music visuals and energetic live storytelling.

Favikon Authority Score: 8 956 pts

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3. Paulina Åkerholm

Paulina Åkerholm is a Finnish content creator known for her humorous and relatable posts on Instagram and TikTok. She shares insights into her daily life, parenting experiences, and mental health advocacy, particularly focusing on support for young people facing emotional challenges. Her content often features light-hearted humor, family moments, and collaborations with brands, showcasing her vibrant personality and connection with her audience.

Favikon Authority Score: 9 007 pts

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2. Valtteri Bottas

Valtteri Bottas is a professional racing driver and the third driver for Mercedes-AMG F1. He shares his passion for cycling and various brands, including Oath Gin and Ihana Wine, through engaging social media content. His posts often highlight his racing experiences, personal interests, and collaborations, showcasing a blend of motorsport and lifestyle themes. Bottas actively engages with his audience, promoting events and products while maintaining a strong presence across multiple platforms.

Favikon Authority Score: 9 457 pts

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1. Aurikatariina

Aurikatariina, known as the 'World's Best Cleaner', specializes in free home cleaning services, sharing cleaning tips and hacks across platforms. Her content focuses on deep cleaning transformations, often featuring before-and-after visuals. She collaborates with brands like Sinicleaning and Scrub Daddy, promoting cleaning products and services. Her posts emphasize acts of kindness and community support, showcasing her passion for helping families in need.

Favikon Authority Score: 9 496 pts

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