Top 20 Instagram Influencers in Vietnam in 2025

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Here's the list of the Top 20 Instagram Influencers in Vietnam in 2025: 

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20. Kiều Anh Nguyen

Kiều Anh is a Vietnamese artist and co-founder of multiple creative ventures. She shares her journey in music and performance, highlighting her experiences as a mother and participant in the 'Chị Đẹp Đạp Gió' competition. Her content focuses on personal growth, artistic expression, and community engagement, often featuring collaborations with other artists. Kiều Anh's posts reflect her dedication to her craft and her appreciation for her audience's support.

Instagram Score : 91.8/100 pts

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19. Nguyễn Tùng Dương

Duong is a wedding planner and content creator known for his engaging posts about event planning, floral arrangements, and personal moments shared with friends and family. His social media presence highlights his creativity in styling weddings and events, often featuring collaborations with various vendors. He promotes kindness and self-care, encouraging his audience to cherish special moments. His TikTok and Instagram content showcases a blend of personal anecdotes and professional insights, appealing to those interested in wedding planning and lifestyle.

Instagram Score : 91.8/100 pts

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18. Hàn Hằng

Hàn Hằng is a Vietnamese content creator known for her vibrant fashion and lifestyle posts on TikTok and Instagram. She shares outfit inspirations, beauty tips, and personal moments, engaging her audience with relatable content. Her posts often feature collaborations with brands like UNIQLO and Dove, showcasing her influence in the fashion and beauty sectors. With a playful and casual style, she connects with her followers through humor and authenticity.

Instagram Score : 91.9/100 pts

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17. Anh Tú Atus

Anh Tú Atus is a Vietnamese singer and actor known for his engaging social media presence, showcasing his music, fashion, and daily life. His content often features collaborations with brands like Dior and Fendi, highlighting his influence in the fashion and entertainment industries. Anh Tú actively interacts with his audience, sharing behind-the-scenes glimpses and personal moments, which resonate well with his fans. His posts reflect a blend of lifestyle, music, and fashion, making him a prominent figure in Vietnamese pop culture.

Instagram Score : 91.9/100 pts

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16. Ninh Anh Bùi

Ninh Anh Bùi is a Vietnamese content creator known for engaging TikTok videos and Instagram posts that often highlight personal experiences, emotions, and social interactions. Their content includes themes of love, friendship, and cultural celebrations, often featuring collaborations with others. They also express a commitment to social causes, as seen in their participation in community events. Their presence is characterized by a blend of personal storytelling and lifestyle content.

Instagram Score : 91.9/100 pts

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15. Chi Pu

Chi Pu is a prominent Vietnamese singer and actress, recognized for her significant influence on social media with over 20 million followers. She is the founder of GOM Entertainment and has received accolades such as the Asia Artist Awards. Chi Pu's content often features fashion collaborations, cultural representation, and her artistic journey, showcasing her versatility in both music and acting. She actively engages in charitable initiatives, particularly focused on children's welfare.

Instagram Score : 92.1/100 pts

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14. Trang Lou

Trang Lou is a vibrant social media personality known for her engaging posts about family, fashion, and lifestyle. She shares moments of joy with her children, promotes brands like MYAN and Maison Marou, and showcases her personal style through various events and casual outings. Her content often reflects a blend of personal anecdotes and brand collaborations, appealing to a wide audience interested in family life and contemporary fashion.

Instagram Score : 92.2/100 pts

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13. Hoà Minzy

Hoà Minzy is a Vietnamese singer and social media personality known for her engaging TikTok content, which includes music performances, personal anecdotes, and charitable activities. She often shares her experiences with fans, showcasing her vibrant personality and connection to Vietnamese culture. Hoà actively participates in community support, including donations for disaster relief, and promotes local events. Her posts reflect a blend of entertainment and social responsibility, resonating with a wide audience.

Instagram Score : 92.2/100 pts

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12. Thạch Trang

Thạch Trang is a Vietnamese content creator known for her engaging lifestyle vlogs and beauty content. She shares her experiences and insights about youth, travel, and personal growth through platforms like Instagram and YouTube. Her posts often highlight her fashion choices, beauty products, and daily adventures, resonating with a young audience. Thạch Trang also collaborates with brands, showcasing products in a relatable manner, making her a prominent figure in the lifestyle and beauty niche.

Instagram Score : 92.6100 pts

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11. Trần Thị Thu Trang

Trần Thị Thu Trang, known as Chany, is a prominent Vietnamese content creator with a strong presence on TikTok and YouTube, focusing on viral trends, school life, and creative storytelling. With millions of followers, she engages her audience through relatable content, including dramatic transformations and humorous challenges. Her channels are characterized by vibrant visuals and interactive storytelling, appealing to a young demographic interested in entertainment and lifestyle.

Instagram Score : 92.7/100 pts

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10. Quang Hùng MasterD

Quang Hùng MasterD is a Vietnamese music artist known for his engaging presence on TikTok and YouTube, where he shares music videos, behind-the-scenes content, and personal insights. His posts often highlight his latest music releases and collaborations, showcasing a vibrant connection with his audience. He actively promotes positivity and creativity through his content, which resonates well with fans of Vietnamese pop music.

Instagram Score : 93/100 pts

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9. Hieuthuhai

HIEUTHUHAI is a Vietnamese rapper and musician known for his engaging TikTok and Instagram presence. His content often revolves around music, personal reflections, and interactions with fans. He promotes his album 'Ai Cũng Phải Bắt Đầu Từ Đâu Đó' and expresses gratitude towards his supporters. His posts reflect a blend of humor, motivation, and personal anecdotes, resonating well with a youthful audience. HIEUTHUHAI's style is casual and approachable, making him relatable to his followers.

Instagram score : 93/100 pts

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8. Wyn Anh

Wyn is an engaging social media personality known for vibrant posts that capture moments of daily life, travel, and personal reflections. With a focus on aesthetics and emotional well-being, Wyn shares experiences that resonate with a youthful audience. The content often features collaborations with brands and friends, showcasing a blend of lifestyle and beauty themes. Wyn's posts reflect a playful and creative spirit, appealing to followers interested in fashion, travel, and personal growth.

Instagram Score : 93.6/100 pts

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7. Chang Dory

Chang Dory is a prominent Vietnamese social media personality known for her engaging and humorous content on TikTok and Instagram. She frequently shares transformation videos, beauty tips, and comedic skits, often collaborating with other creators. Her content is characterized by its playful and lighthearted nature, appealing to a wide audience. Chang Dory's posts often feature popular trends and challenges, making her a significant figure in the Vietnamese online community.

Instagram Score : 93.6/100 pts

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6. Hồng Beauty

Hồng Beauty is a Vietnamese beauty influencer specializing in hair and skincare tips. She shares tutorials on various hairstyles, makeup, and skincare routines across platforms like TikTok and YouTube. Her content is engaging and focuses on helping her audience feel confident and beautiful. Hồng actively promotes beauty products and techniques, often collaborating with brands to showcase effective beauty solutions.

Instagram Score : 94.4/100 pts

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5. Jason Nguyen

Jason Nguyen is a prominent streamer associated with FaZe Clan, known for his engaging TikTok content that often features humor and personal anecdotes. He has a significant following, with posts that resonate well with his audience, showcasing his personality and interactions with other influencers. His content includes lighthearted moments, gaming references, and collaborations with other popular streamers, reflecting a vibrant online presence.

Instagram Score : 95.3/100 pts

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4. Pamela Hải Đường

Pamela Hải Đường is a vibrant young content creator known for her engaging TikTok and Instagram posts that showcase her daily life, family interactions, and playful personality. Her content often features humorous anecdotes, family moments, and creative expressions, resonating with a broad audience. With a significant following, she captures the essence of childhood joy and familial love, making her a relatable figure for parents and children alike.

Instagram Score : 95.7/100 pts

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3. Uyen Ninh

Uyen Ninh is a Vietnamese content creator based in Germany, sharing her experiences and cultural insights through engaging videos on YouTube and social media. Her content often revolves around her life as an expatriate, exploring cultural differences, food, travel, and personal anecdotes. Uyen's posts reflect her journey of integrating into German culture while maintaining her Vietnamese roots, making her a relatable figure for those interested in multicultural experiences.

Instagram Score : 96.1/100 pts

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2. Amanda Nguyen

Amanda Nguyen is a civil rights activist and astronaut, recognized as the first Vietnamese and Southeast Asian woman to travel to space. She is a 2022 TIME Woman of the Year and a 2019 Nobel Peace Prize nominee. Her social media presence focuses on her journey in STEM, advocacy for sexual assault survivors, and her upcoming memoir, 'Saving Five'. She shares insights on gender-based violence in STEM and promotes empowerment for women through her experiences and achievements.

Instagram Score : 96.4/100 pts

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1. Sơn Tùng M-TP

Sơn Tùng M-TP is a prominent Vietnamese singer-songwriter and music producer known for his catchy pop songs and engaging music videos. He actively promotes his music across various platforms, including YouTube and Instagram, where he shares updates about his latest releases and personal insights. His content often features themes of love, youth, and personal growth, resonating with a young audience. He is also involved in entertainment management through M-TP Entertainment, showcasing his influence in the Vietnamese music industry.

Instagram Score : 96.5/100 pts

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