Top 20 Makeup Influencers on Social Media in Argentina in 2025

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Here’s the list of the Top 20 Makeup Influencers on Social Media in Argentina in 2025:

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‍20. Luz Rearte

Luz Rearte is a beauty content creator and professional makeup artist known for her engaging product reviews and beauty tips across Instagram and TikTok. She shares insights on makeup products, skincare routines, and beauty trends, often collaborating with brands like YSL, Avon, and ELF. Her content is visually appealing and informative, targeting beauty enthusiasts looking for practical advice and product recommendations.

Authority Score : 6 874 pts

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19. Lioo Vergara

Lioo Vergara is a professional makeup artist based in Argentina, known for her vibrant and engaging content on platforms like Instagram and TikTok. She specializes in makeup tutorials, event promotions, and social causes, particularly related to LGBTQ+ rights and community support. Her posts often feature colorful makeup transformations, personal anecdotes, and collaborations with other artists. Lioo actively promotes masterclasses and educational opportunities in the beauty industry, showcasing her expertise and commitment to empowering others.

Authority Score : 7 102 pts

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18. Tessa Sapia

Tessa Sapia is a professional makeup artist and educator based in Buenos Aires, Argentina. She offers both in-person and online makeup courses, focusing on bridal makeup and social makeup techniques. Tessa actively engages with her audience through tutorials and product reviews on platforms like Instagram and TikTok, showcasing her expertise and creativity in the beauty industry. Her content emphasizes the importance of passion and personal touch in makeup artistry, making her a relatable figure for aspiring makeup artists.

Authority Score : 7 152 pts

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17. Aldana Cantero

Aldana is a K-beauty and fashion creator known for her engaging tutorials, hauls, and lifestyle content. She shares insights on Asian cosmetics, focusing on makeup techniques and product reviews, particularly in the K-beauty niche. Her social media presence is characterized by vibrant visuals and relatable content aimed at beauty enthusiasts, especially within the Latin American community. Aldana actively promotes brands like YesStyle, showcasing her favorite products and offering discount codes to her followers.

Authority Score : 7 233 pts

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16. Agustina Cassinerio

Agustina Cassinerio is a beauty content creator based in Córdoba, Argentina, specializing in makeup tutorials, product reviews, and beauty tips. Her social media presence focuses on affordable beauty products, showcasing accessible makeup techniques and honest reviews. She engages her audience with tutorials on trending makeup styles, nail art, and skincare routines, often featuring popular brands like Todo Moda and Rimmel. Her content resonates with a young audience interested in budget-friendly beauty solutions and practical makeup advice.

Authority Score : 7 334 pts

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15. Marco Mujica

Marco Mujica is a makeup artist and content creator based in Buenos Aires, Argentina. He shares engaging makeup tutorials, vlogs, and personal stories on platforms like TikTok and Instagram, where he has a significant following. His content often highlights his experiences in the beauty industry, creative makeup techniques, and personal anecdotes, fostering a strong connection with his audience. Marco also emphasizes inclusivity in makeup, showcasing that makeup is for everyone, regardless of gender.

Authority Score : 7 448 pts

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14. Nadia Presmanes

Nadia Presmanes is a content creator specializing in beauty tips, vlogs, and lifestyle content. She shares product recommendations, particularly from Sephora, and engages her audience with personal travel experiences and makeup tutorials. Her social media presence is characterized by vibrant visuals and relatable content, appealing to beauty enthusiasts and young audiences. She emphasizes self-love and authenticity in her posts, often showcasing her daily life and favorite products.

Authority Score : 7 470 pts

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13. Melina Quiroga

Melina Quiroga is a digital creator and makeup artist known for her engaging content on beauty, lifestyle, and travel. With a significant following on YouTube and TikTok, she shares vlogs, makeup tutorials, and personal stories, including her journey with an autoimmune disease. Her social media presence emphasizes aesthetic visuals and relatable experiences, appealing to a young audience interested in beauty and lifestyle trends.

Authority Score : 7 804 pts

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12. Dakota Balk

Dakota Balk is a prominent drag queen, makeup artist, and performer from Argentina, known for her vibrant TikTok presence with 965K followers. She shares engaging content related to makeup transformations, personal growth, and LGBTQ+ pride, often celebrating diversity and self-expression. Her posts reflect a strong connection with her community, emphasizing love, creativity, and acceptance. Dakota actively participates in events like Community Fest and collaborates with brands in the beauty industry.

Authority Score : 7 815 pts

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11. Frann Estilista Makeup

Frann Estilista Makeup is an international makeup artist and stylist from Argentina, specializing in makeup tutorials and beauty tips. He actively engages with his audience through vibrant content showcasing various makeup techniques, including smoky eyes and glitter applications. His posts often encourage interaction, inviting followers to comment and share their thoughts. Frann promotes his own makeup studio and offers online courses, emphasizing empowerment and skill development in makeup artistry.

Authority Score : 7 985 pts

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10. Lautaro Eros Ferrante

Lautaro Eros Ferrante is a makeup artist and CEO of M.B.L. Studio, specializing in social makeup, bridal looks, and quinceañera productions. He actively engages his audience through tutorials, masterclasses, and promotional content for his studio. His posts often highlight makeup trends, techniques, and courses available at his studio, showcasing a vibrant and interactive approach to beauty education. Lautaro's content is primarily focused on makeup artistry, with a strong emphasis on professional development in the field.

Authority Score : 8 206 pts

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09. Gaby Buk

Gaby Buk is a makeup artist and psychologist who promotes self-expression through makeup. She offers makeup tutorials, tips for anti-aging techniques, and shares her travel experiences. Her content focuses on empowering women to embrace their beauty at any age, with a strong emphasis on emotional makeup and self-care. Gaby engages her audience with interactive posts, encouraging them to share their thoughts and preferences on beauty products and techniques.

Authority Score : 8 252 pts

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08. Lucian Makeup

Lucian Makeup is a professional makeup artist specializing in bridal makeup, based in Mar del Plata, Argentina. She offers online courses and shares makeup tutorials, tips, and lifestyle content on platforms like TikTok and Instagram. Her posts often feature wedding themes, makeup products, and personal experiences, showcasing her expertise in the beauty industry. With a strong engagement rate, she connects with brides and beauty enthusiasts, providing valuable insights and inspiration for special occasions.

Authority Score : 8 340 pts

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07. Tani Fernández Luchetti | Dyhzy

A vibrant TikTok creator known for her engaging makeup tutorials and fashion styling. She shares a variety of content, including 'Get Ready With Me' videos, DIY fashion projects, and humorous takes on beauty trends. Her posts often reflect her Argentine background, showcasing local culture and humor. With a strong focus on makeup and personal expression, she connects with her audience through relatable content and creative transformations.

Authority Score : 8 456 pts

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06. Bettina Frumboli

Bettina Frumboli is a prominent makeup artist based in Argentina, known for her work in bridal makeup and beauty tutorials. She runs the Escuela de Maquillaje @frumboliestudio, where she offers professional makeup courses. Her Instagram showcases a variety of makeup looks, collaborations with celebrities, and behind-the-scenes content from events and shoots. Bettina emphasizes the emotional connections she builds with her clients, highlighting her dedication to her craft and the personal stories behind her work.

Authority Score : 8 521 pts

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05. Camila Tarantino

Camila Tarantino is a professional makeup artist known for sharing makeup tips, tutorials, and product recommendations across her social media platforms. She engages her audience with practical advice on drugstore makeup, skincare prep, and innovative application techniques. Her content often features collaborations with beauty brands, showcasing her expertise in creating looks suitable for various occasions. Camila's vibrant personality and approachable style make her a relatable figure in the beauty community.

Authority Score : 8 660 pts

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04. Mayte Canosa

Mayte Canosa is a prominent makeup artist and content creator from Argentina, with a significant following on TikTok (over 2.5M) and YouTube (over 2.3M). Her content primarily revolves around makeup tutorials, horror storytelling, and personal vlogs, showcasing her artistic skills and engaging storytelling. She often incorporates themes of art history and personal experiences, making her relatable to a wide audience. Mayte's unique blend of beauty and narrative content sets her apart in the digital space.

Authority Score : 8 936 pts

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03. Juanita Ramos

Juani is a prominent beauty content creator with a strong presence on TikTok and Instagram, showcasing makeup tutorials, product hauls, and personal moments. With 2 million followers on TikTok and 900k on YouTube, she engages her audience with relatable content and vibrant aesthetics. Her posts often feature collaborations with beauty brands and highlight her love for makeup, making her a key figure in the beauty influencer community.

Authority Score : 9 033 pts

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02. Cande Copello

Cande Copello is a prominent beauty and lifestyle content creator from Argentina, known for her engaging makeup tutorials and product reviews across TikTok and YouTube. With a significant following, she collaborates with brands like La Roche-Posay and SHEGLAM, showcasing her expertise in makeup trends and skincare. Cande's content often reflects her Argentine pride and incorporates elements of pop culture, particularly K-Pop and film references, appealing to a youthful audience interested in beauty and fashion.

Authority Score : 9 043 pts

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01. Cata Reyes

Cata Reyes is a prominent content creator known for her engaging makeup tutorials and lifestyle posts on TikTok and Instagram. With a focus on beauty trends, she showcases various makeup styles, often inspired by pop culture and personal experiences. Her content resonates with a youthful audience, particularly in Argentina, where she combines humor and creativity in her videos. Cata actively interacts with her followers, offering insights into her makeup process and personal life, making her a relatable figure in the beauty community.

Authority Score : 9 130 pts

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