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Here’s the list of the Top 20 Nail Influencers on YouTube in 2025:
20. Kateryna Almenova
Kateryna Almenova aka Katunaft is a nail artist based in Saint Petersburg, known for her engaging TikTok tutorials and creative nail designs. She shares beauty trends, nail care tips, and personal stories, attracting a large audience with her relatable content. Her posts often feature popular themes like nostalgia and personal experiences, resonating with viewers who appreciate both beauty and storytelling.
Youtube Score: 79.3/100
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19. Mariyah Oliver
Mariyah, known as Mooyahyah, is a creative content creator from Hawai‘i, currently based in Texas. She showcases her self-taught skills in nails, makeup, and fashion across platforms like TikTok and Instagram. Her engaging posts often feature nail art tutorials, product reviews, and humorous takes on everyday life, appealing to a diverse audience interested in beauty and lifestyle. With a strong presence in the beauty community, she connects with followers through relatable content and vibrant personality.
Youtube Score: 79.9/100
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18. Paula Guerra
Paula Guerra is a beauty enthusiast and nail art expert from Medellín, Colombia. She shares tutorials, product reviews, and tips for natural nail care across platforms like YouTube and Instagram, where she has a significant following. Her content focuses on nail treatments, DIY techniques, and beauty product unboxings, appealing to a community interested in nail aesthetics and care. Paula actively promotes events like Nail Fest, engaging her audience with interactive content and tutorials.
Youtube Score: 80.4/100
17. Alina Andrus
Alina Andrus is a creative nail artist known for her innovative designs and engaging content on YouTube and TikTok. She shares tutorials, beauty hacks, and personal vlogs, focusing on nail art and makeup using children's cosmetics. Her content is vibrant and interactive, appealing to a young audience interested in beauty and lifestyle. Alina promotes her work through various social media platforms, including Telegram and Instagram, where she connects with her followers and showcases her artistic skills.
Youtube Score: 80.8/100
16. Julia Nikitina
Julia Nikitina is a professional nail artist and educator with over a decade of experience in nail modeling and design. She runs an online school offering more than 130 detailed courses, having trained over 20,000 students. With a strong presence on Instagram and TikTok, she shares tutorials, tips, and promotional offers for her courses and nail products. Her content focuses on nail art techniques, product reviews, and engaging with her audience through interactive posts and masterclasses.
Youtube Score: 81.5/100
15. Lori Halloway
Lori Halloway, known as The Meticulous Manicurist, is a pedicure expert with over 30 years of experience. She provides in-depth tutorials on toenail care, focusing on issues like ingrown toenails and nail fungus. Her content spans YouTube and TikTok, where she shares educational videos and promotes her online academy for nail technicians. Lori emphasizes practical solutions for common nail problems, aiming to empower both clients and aspiring professionals in the nail care industry.
Youtube Score: 81.9/100
14. Katie Dutra
Katie Dutra is a gel nail artist and educator, known for her online gel nail courses and YouTube tutorials. She shares insights on structured gel manicures, nail art techniques, and product recommendations. Her content focuses on helping aspiring nail technicians grow their skills and clientele, featuring detailed tutorials and product reviews. Katie actively engages with her audience through social media, promoting her courses and providing tips for nail care and artistry.
Youtube Score: 82.6/100
13. Lily | Llysnails
Lily, a Master in Nails, runs the YouTube channel Llys Nails, where she shares a variety of nail art techniques, beauty trends, and care tips. Her content focuses on educational videos aimed at helping viewers enhance their appearance and confidence. She promotes her innovative 'TriFusion' technique, combining dual forms, acrylic, and gel, designed to simplify nail artistry for both professionals and enthusiasts. Lily's passion for teaching and sharing knowledge is evident in her engaging tutorials and courses.
Youtube Score: 82.9/100
12. Minh Thai
Minh Thai is a social media content creator and nail artist with over 20 years of experience in the nail industry. He shares humorous and educational content related to nail care, tutorials, and client interactions, aiming to elevate the nail community. His presence spans TikTok, Instagram, and YouTube, where he engages audiences with relatable anecdotes and insights into the nail salon experience. He also hosts 'The Thai Lyfe Podcast', discussing various topics while promoting his brand, Beyond The Cream.
Youtube Score: 83.6/100
11. Ilaria D’Addio
Ilaria D’Addio is a nails master and coach based in Bologna, Italy, specializing in nail art and techniques. Her social media presence focuses on tutorials, online courses, and product recommendations for nail care. She promotes her own line of products available at coldnails.com, engaging her audience with interactive content and ASMR videos. Ilaria's posts often showcase her nail creations, tips for aspiring nail technicians, and insights into the nail industry.
Youtube Score: 83.6/100
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10. Karen Grimaldo
Karen Grimaldo is a prominent nail artist and content creator known for her engaging tutorials and product reviews on platforms like YouTube and TikTok. With over 2.2 million subscribers on YouTube, she specializes in nail art techniques, product recommendations, and DIY nail care tips. Her content often features viral nail products and step-by-step guides, appealing to both beginners and experienced nail enthusiasts. Karen actively promotes her own brand and collaborates with various beauty brands, showcasing her expertise in the nail industry.
Youtube Score: 84.1/100
9. Alexandra Teleki
Alexandra Teleki is a Hungarian beauty content creator based in the UK, focusing on health and beauty topics. She shares well-researched tutorials and tips for nail care and makeup, aiming to empower her audience with informative choices. Her social media presence is characterized by vibrant visuals and engaging content, particularly in nail art and skincare, appealing to beauty enthusiasts and modern women.
Youtube Score: 84.3/100
8. Jakelin Morales
Jakelin Morales is a Colombian nail artist and YouTuber based in Medellín, specializing in online nail training and tutorials. Her content focuses on nail art techniques, including step-by-step guides for various designs, from basic to advanced. She actively engages with her audience through platforms like TikTok and YouTube, sharing her expertise in nail design and promoting products from various beauty stores. Jakelin's vibrant personality and dedication to teaching make her a prominent figure in the beauty community.
Youtube Score: 84.9/100
7. Evie Culver
Evie Culver is a nail enthusiast and creator based in Nashville, TN, with over 1 million YouTube subscribers. She specializes in nail art, sharing tutorials and product reviews across platforms like Instagram and TikTok. As the creator of Patty Gel®, she promotes her own nail products while engaging her audience with fun and creative nail designs. Her content often features collaborations with popular brands and showcases her family life, making her a relatable figure in the beauty and lifestyle niche.
Youtube Score: 85.7/100
6. Talita Cardozo
Talita Cardozo is a Brazilian manicure and instructor specializing in nail art and care. She shares tips, tutorials, and personal experiences related to manicures and pedicures across her social media platforms. Her content focuses on empowering women to learn nail techniques that can provide additional income. Talita promotes her online store and courses, fostering a community around nail care and beauty.
Youtube Score: 86.5/100
5. Fram Alves
Fram Alves is a Brazilian nail care expert and online educator, specializing in manicure techniques and nail art. With a strong presence on YouTube and TikTok, she shares tutorials, tips, and product recommendations, aiming to help aspiring manicurists achieve excellence. Her content often features ASMR elements, engaging a wide audience with her approachable style. She also promotes her online courses and personal nail care products, fostering a community of nail enthusiasts.
Youtube Score: 86.8/100
4. Faby Cardoso
Faby Cardoso is a Brazilian manicure expert who shares her knowledge through online courses and YouTube videos. Her content focuses on nail care techniques, including cuticle management and nail decoration, aimed at aspiring and professional manicures. She actively promotes her courses and engages with her audience through social media, providing tips and insights to enhance their skills in the beauty industry.
Youtube Score: 86.9/100
3. Chrysta Lloyd
Chrysta Lloyd is the founder of Glazed by C, specializing in soft gel nail tutorials and products. Her social media presence focuses on DIY nail art, showcasing a variety of nail designs and techniques. With a strong emphasis on tutorials, she engages her audience through interactive content, including product reviews and seasonal nail art ideas. Her platforms feature a blend of personal insights and professional tips, making her a go-to resource for nail enthusiasts.
Youtube Score: 88.4/100
2. Piu Bhol
Piu Bhol is a passionate nail art creator from Jharkhand, India, with a growing YouTube family of 400k subscribers. She shares easy nail art tutorials and designs, encouraging viewers to learn and create at home. Her content focuses on beginner-friendly techniques and creative designs, making nail art accessible to everyone. Piu actively engages with her audience through social media, promoting her Instagram for further interaction and collaboration opportunities.
Youtube Score: 88.5/100
1. Madison McCollough
Maddox is a talented nail artist known for her hand-painted, hyper-realistic nail art. She actively engages her audience on TikTok and Instagram, showcasing intricate designs and tutorials. Her content often features unique themes, including pop culture references and seasonal inspirations. Maddox promotes her own nail art products through her brand, Ballpit Shop, and has built a strong community around her creative nail techniques.
Youtube Score: 89.5/100
Also See 👀🏆 TOP 200 NAIL INFLUENCERS ON YOUTUBEFIND OUT WHO LEADS IN THEIR COUNTRY OR NICHEHOW DOES FAVIKON RANK INFLUENCERS?
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