Top 20 Influencers in New Zealand in 2026

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Here's the list of the Top 20 Influencers in New Zealand in 2026: 

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‍20. Dan Hooker

Dan Hooker is a prominent figure in the MMA community, known for his engaging social media presence that highlights his passion for fighting and the sport. He shares insights into his life as a fighter, promotes events like the $50,000 1-minute scraps tournament, and interacts with fans through humorous and candid posts. His content often features themes of resilience, competition, and camaraderie within the MMA world.

Favikon Authority Score: 8 840 pts

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19. Kindofabigdeal

A duo sharing humorous and relatable content centered around rugby, friendship, and everyday life experiences. Their posts often highlight camaraderie, wellness, and light-hearted commentary on societal issues, particularly through the lens of their roles as principals. They engage their audience with a mix of comedic sketches and personal anecdotes, showcasing a strong connection to their community and a playful take on life.

Favikon Authority Score: 8 845 pts

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18. Daniel Rankin

Daniel Rankin is a culinary enthusiast and fitness coach known for his engaging cooking content featuring a variety of dessert recipes and savory dishes. He emphasizes mental health awareness and promotes a healthy lifestyle through exercise and cooking. His social media presence showcases his love for baking, often accompanied by his pug, Fraser. Daniel offers personalized coaching through his app, The Fittest Cook, and actively engages with his audience on platforms like Instagram and TikTok.

Favikon Authority Score: 8 853 pts

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17. Jordan Watson

Jordan Watson is a humorous dad from New Zealand with a strong social media presence, boasting 6 million followers across platforms. He creates entertaining content focused on parenting and life in New Zealand, often incorporating charity work as an ambassador for KidsCan, which supports children in hardship. His videos blend humor with relatable dad experiences, making him a popular figure among parents and families.

Favikon Authority Score: 8 857 pts

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16. Taika Waititi

Taika Waititi is a prominent filmmaker and actor known for his unique storytelling style that often incorporates elements of his Māori heritage. His social media presence features a mix of personal insights, cultural advocacy, and promotional content for his projects, including the upcoming Moana 2 Reo Māori. He actively engages with his audience on issues related to indigenous rights and language preservation, showcasing a commitment to cultural representation in media.

Favikon Authority Score: 8 860 pts

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15. Leighton Clarke

Leighton Clarke, known as Uncle Tics, is a prominent social media creator from New Zealand who shares humorous content related to living with Tourette's syndrome. His posts often blend comedy with awareness, showcasing his daily life and experiences, particularly through TikTok and Instagram. He engages with his audience by discussing his disability and promoting understanding, while also featuring his fiancée in various comedic scenarios. His content is characterized by a casual and approachable style, appealing to a broad audience.

Favikon Authority Score: 8 862 pts

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14. Sonny Bill Williams

Sonny Bill Williams is a dual-code champion athlete and motivational speaker, focusing on mindset, growth, and family values. He shares insights on faith, personal development, and sports, engaging his audience with relatable content. His posts often reflect gratitude, cultural heritage, and social issues, including support for Palestine. Williams emphasizes the importance of mental strength alongside physical training, aiming to inspire others through his journey and experiences.

Favikon Authority Score: 8 893 pts

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13. Jazz Thornton

Jazz Thornton is a mental health advocate, film director, author, and co-founder of Voices of Hope. She gained recognition as the winner of Dancing with the Stars NZ in 2022. Her social media presence focuses on mental health awareness, personal storytelling, and community support, often sharing her journey of overcoming trauma. Jazz engages her audience with heartfelt messages of hope and resilience, encouraging others to seek help and recognize their worth.

Favikon Authority Score: 8 901 pts

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12. Louis Davis

Louis Davis is a New Zealand-based content creator with a focus on family life, adventure, and ocean-related themes. He shares insights into fatherhood and partnership, often highlighting the emotional support and practical contributions within family dynamics. His posts resonate with a large audience, showcasing a blend of humor and heartfelt messages. With a significant following on platforms like TikTok and Instagram, he engages viewers through relatable content about parenting and personal growth.

Favikon Authority Score: 8 965 pts

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11. Mike Legg

Mike Legg is a comedic content creator known for his relatable couple comedy alongside his partner Joelle. Their social media presence features humorous skits and banter, often highlighting the dynamics of married life. With a strong following on platforms like Instagram and TikTok, they engage audiences through funny videos and relatable jokes. Their content often revolves around marriage humor, showcasing their chemistry and comedic timing.

Favikon Authority Score: 8 971 pts

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10. KJ Apa

KJ Apa is a New Zealand actor known for his role as Archie in 'Riverdale'. His social media showcases a blend of personal moments, promotional content for his projects, and collaborations with brands like Lacoste. He engages with fans through relatable posts and behind-the-scenes glimpses into his life and work, particularly highlighting his upcoming film 'One Fast Move'. His content often reflects a casual and approachable style, resonating with a youthful audience.

Favikon Authority Score: 9 004 pts

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09. Abbey Singh & Money Singh

The Modern Singhs is a multicultural family channel based in New Zealand, featuring an interracial couple, Money from India and Abbey from Scotland. Their content focuses on family life, cultural celebrations, and parenting, showcasing their children Noah and Hazel. They engage audiences with dance trends, family vlogs, and cultural insights, promoting the theme of bringing families together. Their social media presence includes TikTok and YouTube, where they share joyful moments and family adventures.

Favikon Authority Score: 9 037 pts

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08. Jeff Rangihuna

Jeff Rangihuna, aka ettabeijeff, is a NZ-based ninja parkour athlete sharing gravity-defying stunts, training insights, and cross‑discipline demos. His content centers on parkour, MMA-inspired tech, and collaborations with peers, with a clear stance against AI in training. Expect high-energy videos, gear mentions (Crocs/Converse), world-record curiosity, and a focus on relentless practice and progress.

Favikon Authority Score: 9 090 pts

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07. Austin Taylor

Austin Taylor is a prominent TikTok creator known for his engaging dance videos, often collaborating with friends and fellow dancers. His content features a mix of dance tutorials, group performances, and personal vlogs, showcasing his vibrant personality and passion for dance. With millions of likes on his posts, he has built a strong following, particularly in New Zealand and Los Angeles. His social media presence emphasizes creativity, collaboration, and a love for dance culture.

Favikon Authority Score: 9 182 pts

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06. Liam Lawson

Liam Lawson is a New Zealand Formula One driver for Red Bull Racing, currently based in the UK. His social media presence showcases his racing career, personal experiences, and interactions with fans. He shares insights into his life as a driver, including training, races, and behind-the-scenes moments. Lawson engages with his audience through casual and relatable content, often highlighting his Kiwi heritage and love for motorsport.

Favikon Authority Score: 9 203 pts

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05. Simeon Fiapule

Simeon Fiapule is a content creator from South Auckland, New Zealand, known for his humorous videos on TikTok and Instagram. His content often features relatable themes about Polynesian culture, humor, and everyday life, garnering millions of likes. He engages with his audience through lighthearted commentary and collaborations with other creators. His social media presence reflects a strong connection to his Samoan heritage, often using hashtags related to Polynesian identity.

Favikon Authority Score: 9 214 pts

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04. Torrell Tafa

Torrell Tafa is a prominent content creator based in Auckland, New Zealand, known for his engaging TikTok videos that often feature humor, challenges, and relatable scenarios. With a significant following across platforms, he shares daily videos that resonate with a youthful audience, focusing on entertainment and lifestyle content. His posts frequently include collaborations with other creators and brands, showcasing a vibrant and interactive online presence.

Favikon Authority Score: 9 224 pts

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03. Ella Yelich-O'Connor

New Zealand singer-songwriter Lorde (Ella Yelich-O'Connor) builds a global presence with intimate, mythic pop. Across Instagram, X/Twitter, and YouTube, she teases new music, shares lyric videos and tour updates, and crafts cinematic, emotionally charged visuals. Her online identity blends vulnerability, introspection, and bold artistic concepts around albums like Virgin and Solar Power.

Favikon Authority Score: 9 298 pts

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02. Andy Hearnden

Andy Hearnden is a chef and content creator from New Zealand, specializing in accessible home cooking. His social media presence features a variety of recipes, including international cuisines and comfort foods, often accompanied by engaging cooking tips. He has a significant following across platforms, particularly on TikTok and YouTube, where he shares detailed cooking tutorials and personal anecdotes. His content reflects a passion for food and a commitment to authenticity, often highlighting his journey from professional chef to social media influencer.

Favikon Authority Score: 9 306 pts

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01. Nathan Lust

Nathan Lust is a prominent social media creator from New Zealand, currently residing in Australia. He has a significant following, with 5.9 million on TikTok and over 639K on YouTube. His content primarily revolves around dance tutorials, pop culture references, and humorous takes on various themes, often featuring trending topics and characters from movies and games. He engages his audience with interactive dance challenges and collaborations, showcasing a vibrant and energetic online presence.

Favikon Authority Score: 9 443 pts

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