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Top 20 SEO Experts in Spain in 2026

Spain is emerging as a hub for SEO innovation in 2026, led by experts driving AI optimization and digital growth. This list features 20 leaders shaping the country’s search landscape.

October 24, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 SEO Experts in Spain in 2026:

20. Emilio Rodríguez García

Emilio Rodríguez García is an SEO Manager at Smartup with over 10 years of experience in digital strategy and SEO consulting. He has worked with major companies like Movistar and Meliá Hotels, focusing on data-driven marketing and analytics. Emilio shares insights on SEO trends, algorithm updates, and digital marketing strategies through his LinkedIn posts, offering free tools and dashboards for content analysis. He is also a Master's Degree professor in Digital Marketing at the Universidad de Salamanca.

Favikon Authority Score: 4 711 pts

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19. Rafa Sospedra

Rafa Sospedra is a digital marketing consultant specializing in SEO and web analytics. With over a decade of experience, he helps businesses enhance their online visibility and sales through tailored digital strategies. His content focuses on practical SEO insights, the importance of data-driven marketing, and the integration of AI in digital strategies. He actively engages with his audience on LinkedIn, sharing valuable tips and addressing common misconceptions in the SEO field.

Favikon Authority Score: 5 220 pts

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18. Alfredo Torres

Alfredo Torres is a seasoned SEO consultant with over 25 years of experience, specializing in local SEO and Google Maps optimization. He helps businesses enhance their visibility and sales through effective SEO strategies. As a Google Product Expert and Beta Tester, Alfredo offers insights into improving business profiles on Google Maps, ensuring they rank high in search results. His expertise spans various industries, and he is recognized for his contributions to the Google community.

Favikon Authority Score: 5 414 pts

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17. Fernando Maciá

Fernando Maciá is an expert in SEO and the CEO of Human Level Communications, a leading online marketing firm in Spain and Latin America. He has authored multiple books on digital marketing and SEO, and he teaches at various universities. His social media presence focuses on sharing insights about SEO, online marketing strategies, and the evolution of digital practices. He actively engages with his audience through informative posts and discussions about industry trends and personal experiences in entrepreneurship.

Favikon Authority Score: 5 434 pts

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16. David Cuesta Chávez

David Cuesta Chávez is the CEO of Chorri.Club and AMDSEO, specializing in digital marketing. He leads AMDSEO in helping entrepreneurs and small businesses grow their online presence and increase sales. Additionally, he manages the ChorriClub community and his personal brand. With expertise in SEO and WordPress, David shares his knowledge on various platforms, including YouTube. He is known for providing training, tools, and support to webmasters through Chorri.Club.

Favikon Authority Score: 5 476 pts

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15. Álvaro Cardero García

Álvaro Cardero García is a Chief Sales Officer at Media Power, specializing in SEO, SEM, Data, and CRO. He focuses on enhancing digital acquisition strategies for businesses of all sizes, showcasing a remarkable growth of 2000% in three years. His posts often discuss SEO strategies, digital marketing insights, and successful case studies, reflecting his expertise in the field. He actively engages with his audience through informative content and shares experiences from international collaborations.

Favikon Authority Score: 5 510 pts

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14. Lucía Rico

Lucía Rico is a professional SEO strategist and digital marketing consultant, focusing on helping businesses increase their web profitability. She shares insights on SEO, growth strategies, and the importance of content that resonates with both Google and users. As a speaker and educator, she emphasizes the need for effective SEO practices in the evolving digital landscape. Lucía is also an author, having published guides on SEO and keyword research, and actively engages with her audience through various social media platforms.

Favikon Authority Score: 5 724 pts

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13. Rafa Villaplana

Rafa Villaplana is an experienced SEO Manager specializing in growth strategies, technical SEO, and link-building. With over 10 years in the field, he has successfully increased sales for more than 100 companies across various sectors. His content focuses on sharing valuable insights and practical tips for improving online visibility and traffic through organic search. He actively engages with the SEO community on LinkedIn, sharing his expertise and experiences to help others enhance their SEO strategies.

Favikon Authority Score: 5 811 pts

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12. Juan González Villa

Juan González Villa is an SEO consultant and e-commerce expert, founder of the international SEO agency USEO. With years of experience in technical SEO and digital strategy, he helps businesses improve visibility, optimize for AI-driven search, and enhance user experience. His content focuses on SEO education, data analysis, and the impact of AI on search behavior.

Favikon Authority Score: 5 822 pts

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11. Álvaro Peña de Luna

Álvaro Peña is a co-CEO and Head of SEO and AI at iSocialWeb and Neurekka, with a focus on digital marketing and AI technologies. He is also the CMO of Growwer.com and a podcaster discussing AI topics. His social media presence emphasizes SEO strategies, AI applications in content creation, and digital marketing insights, often sharing practical prompts and tools for enhancing online visibility. He is a vegan and animal rights advocate, reflecting his personal values in his professional endeavors.

Favikon Authority Score: 5 829 pts

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10. Carlos Sánchez Donate

Carlos Sánchez Donate is a technical SEO expert with a programming background, specializing in web performance optimization, metadata, JavaScript rendering, and mobile SEO. He actively shares insights on SEO practices, tools, and industry updates through engaging LinkedIn posts. His content often critiques marketing agencies and promotes continuous learning in SEO. He also organizes SEO events and offers training, emphasizing the importance of understanding both SEO and programming for effective web optimization.

Favikon Authority Score: 5 863 pts

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9. MJ Cachón Yáñez

MJ Cachón is a digital marketing and SEO consultant based in Madrid, leading the SEO agency Laika Team. With extensive experience since 2008, she specializes in strategic SEO, data analysis, and training. She actively shares insights on SEO trends, Google updates, and effective strategies through her social media platforms, particularly Twitter and LinkedIn. MJ also coordinates a Master's program in SEO and participates in various industry events, showcasing her commitment to continuous learning and professional development.

Favikon Authority Score: 5 920 pts

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8. Emilio García Garrido

Emilio García Garrido is a Spanish SEO educator and host of Campamento Web, delivering weekly SEO news and practical tutorials on keyword research, on-page SEO, YouTube SEO, and audience growth. He runs Campamento IA and conducts interviews with industry experts. His content spans YouTube, Spotify, podcasts, and LinkedIn, focusing on actionable, data-driven strategies for creators and brands in Spanish.

Favikon Authority Score: 5 979 pts

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7. Alvaro Saez

Alvaro Saez is a Spanish digital entrepreneur specializing in SEO and online monetization. He shares insights on launching online projects, utilizing black hat SEO techniques, and leveraging technology for financial gain. His content spans YouTube, Instagram, and Twitter, where he engages with followers through tutorials, vlogs, and personal experiences. Chuiso also promotes his free courses aimed at beginners in the online business space, focusing on Google Adsense and affiliate marketing.

Favikon Authority Score: 6 020 pts

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6. Josep Deulofeu

Josep Deulofeu is a seasoned SEO consultant and founder of VisibilidadOn. He specializes in ecommerce SEO, Google Ads, and analytics, sharing real-case strategies, actionable SEO checklists, and Looker-based dashboards for online stores. His content covers case studies with major ecommerce brands and practical tactics to grow organic traffic and conversions.

Favikon Authority Score: 6 132 pts

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5. Dean Romero

Dean Romero is a founding partner of DinoRANK and creator of Blogger3cero, the leading SEO blog in Spanish. With over a decade of experience in SEO, he specializes in helping professionals and entrepreneurs optimize their online presence. His content focuses on SEO strategies, tools, and education, aiming to democratize SEO access for all. He actively shares insights through posts, guides, and a newsletter, fostering a community of SEO enthusiasts and professionals.

Favikon Authority Score: 6 134 pts

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4. Carlos Ortega

Carlos Ortega is a freelance technical SEO consultant since 2014 and co-founder of Gravyton, an agency specialized in SEO for SaaS. He has led the SEO of large websites such as Drinks&Co, Gallina Blanca, Pisos.com, Skechers, and official tourism pages. Carlos has also collaborated as a teacher in several SEO masters, conducted masterclasses, and spoken at conferences. He was the winner of the 1st prize for 'Best SEO in Barcelona' in 2018.

Favikon Authority Score: 6 511 pts

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3. Dani Llamazares

Dani Llamazares is an entrepreneurial young man with over 10 years of experience in SEO and online business. He has trained over 500 students, helping them achieve remarkable results in improving their online visibility and generating income through digital projects. His content focuses on practical SEO strategies, keyword research, and local SEO techniques, aimed at helping businesses attract more clients through effective online marketing.

Favikon Authority Score: 7 052 pts

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2. Luis M. Villanueva

Luis M. Villanueva is the CEO of Webpositer Group, where he develops data-driven digital strategies that accelerate brand growth. A leading voice in SEO and content marketing, he shares practical insights through YouTube, podcasts, and newsletters. His work focuses on performance marketing, digital brand strategy, and helping businesses scale with measurable results.

Favikon Authority Score: 7 077 pts

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1. Aleyda Solis

Aleyda is an award winning International SEO Consultant, Speaker & Author An experienced SEO consultant specialized in International, Ecommerce, Marketplaces and SaaS SEO processes, Aleyda provides personalized & strategical SEO advice to companies worldwide, as well as training and on-going support through her boutique SEO consultancy Orainti, from where she helps from multinationals to startups across the world in competitive industries & complex environments requiring a highly personalized, in-depth & scalable approach towards organic search growth. Aleyda is also an experienced speaker in English and Spanish (+200 events in +30 countries), and author (SEO, Las Claves Esenciales), who also offers free SEO tips in the Crawling Mondays video series, the latest SEO news in the weekly SEOFOMO newsletter (+37K subscribers), as well as AI in Marketing News with the AImarketers and in digital marketing news in the MarketingFOMO newsletter. Aleyda is also the creator behind LearningSEO.io, a reliable roadmap to learn SEO for free. Awarded as European Search Personality in 2018, she's also co-founder of Remoters.net, a remote work hub, featuring a free remote job board, tools, guides, and more to empower remote work.

Favikon Authority Score: 8 130 pts

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