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Here’s the list of the Top 20 YouTubers in Uruguay in 2026:
20. Alexis Drewed
Alexis Drewed is a popular content creator from Pando, Uruguay, known for his humorous and engaging videos across TikTok and Instagram. His content primarily revolves around comedy, pranks, and relatable sketches, often reflecting on everyday life and cultural nuances in Uruguay. With a significant following, he emphasizes positivity and connection with his audience, encouraging laughter and shared experiences. His posts frequently include light-hearted commentary on relationships and social situations.
Youtube Score: 74.9/100
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19. Leandro Sosa Uy
Leandro Sosa Uy is a content creator focused on showcasing the beauty and lifestyle of Uruguay. His YouTube channel features videos about home renovations, local cuisine, travel destinations, and living costs in Uruguay. He engages with his audience by sharing personal experiences and recommendations, making him a relatable figure for those interested in Uruguayan culture and travel. His content often includes practical advice for living and visiting Uruguay, appealing to both locals and tourists.
Youtube Score: 75.1/100
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18. Enzo & Damián
Uruguay-based street-piropos show on Instagram and TikTok, featuring humorous street interactions, frequent sponsor integrations with auto brands and lubricants, and enthusiastic audience engagement.
Youtube Score: 75.2/100
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17. Lucas Sugo
Lucas Sugo is a Uruguayan singer, musician, and composer known for his heartfelt music and engaging social media presence. He shares insights into his life, performances, and collaborations, often highlighting his team and the emotional connections behind his songs. His TikTok and Instagram posts reflect a blend of personal anecdotes, promotional content for his music, and interactions with fans, showcasing his journey in the music industry.
Youtube Score: 75.7/100
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16. Lira Música
Lira Música is a music group known for their catchy cumbia and reggaeton tracks, often collaborating with various artists. Their social media presence features vibrant music videos and engaging content that resonates with a youthful audience. They actively promote their music through platforms like TikTok and YouTube, showcasing their latest releases and remixes. The group emphasizes a fun and lively atmosphere in their music, appealing to fans of Latin urban genres.
Youtube Score: 76.2/100
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15. Damián Ramos
Damián Ramos is a Uruguayan expat in Mexico who shares Puebla’s markets, street food, and cultural travel experiences. His TikTok content blends gastronomy, local traditions, and daily life as he learns Mexican customs, tastes foods like choripán and mole, and explores towns such as Puebla, Zacatlán, and Aquixlta, creating an authentic cross-border narrative.
Youtube Score: 77/100
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14. Marichula
Marichula is a Uruguayan content creator known for her engaging YouTube videos that focus on reactions to various cultural topics, particularly Mexican humor and traditions. She actively promotes her social media presence across platforms like Twitch and Instagram, where she connects with her audience through casual and friendly interactions. Her content often includes humor and commentary on current events, showcasing her love for Mexico and Latin American culture.
Youtube Score: 77.4/100
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13. Carolina Abuchalja
Carolina Abuchalja is a Doctor in Education and a member of the Rectorate at UDE. She serves as the General Director of Eduschool, focusing on leadership, communication, and the importance of soft skills in the modern workplace. Her content primarily revolves around non-verbal communication, leadership strategies, and the impact of technology on education. She actively engages in discussions about the role of women in leadership and the challenges of contemporary work environments.
Youtube Score: 78.2/100
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12. Alaska
Alaska is a Uruguayan content creator who shares her passion for football, travel, and music across various social media platforms. Her posts often highlight her experiences at football matches, her travels, and her music releases, particularly her song 'Gol de Corea.' She engages with her audience through relatable content and humor, showcasing her vibrant personality and love for her country. Alaska's content resonates with fans of football and travel, making her a prominent figure in these niches.
Youtube Score: 79.7/100
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11. El Reja
El Reja is a prominent Uruguayan musician known for his engaging music videos and collaborations with various artists. His content primarily revolves around urban and reggaeton music, showcasing vibrant performances and catchy lyrics. He actively promotes his music on platforms like YouTube and TikTok, where he engages with fans through entertaining posts and behind-the-scenes glimpses. His work often reflects themes of love, partying, and the summer lifestyle, resonating with a youthful audience.
Youtube Score: 80.1/100
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10. Axel Ramírez
Axel Ramírez is a young content creator from Uruguay, primarily active on YouTube and TikTok. He focuses on reaction videos, engaging with popular music and entertainment topics. His goal is to grow his online presence and connect with a wider audience. Axel's content is characterized by humor and relatability, appealing to a youthful demographic. He actively encourages viewers to subscribe and share his content, showcasing a strong desire for community engagement.
Youtube Score: 80.9/100
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09. No Te Va Gustar
No Te Va Gustar (NTVG) is a prominent Uruguayan band formed in 1994, known for their diverse musical style blending rock, ska, and reggae. The band has released multiple albums, including their latest live album 'Cómo Me Gusta Verte Reír'. They actively engage with fans through social media, sharing concert updates, behind-the-scenes content, and new music releases. Their posts often highlight their live performances and collaborations with other artists, showcasing their significant presence in the Latin American music scene.
Youtube Score: 81.7/100
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08. Brandon Monzón
Uruguay-based creator known as urugodd, Brandon Monzón. A multi-platform entertainer focused on gaming, streaming, and humor. Builds a community through YouTube streams, Twitch clips, and short-format content on TikTok and Instagram, including Minecraft gameplay, beatboxing, and spicy challenges. Emphasizes YouTube as his home platform and ongoing hustle to grow reach and entertain viewers in Spanish.
Youtube Score: 81.9/100
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07. Gaston Marotta
Gaston Marotta is a travel enthusiast and adventurer from Uruguay, sharing his explorations of lesser-known destinations in Latin America through engaging YouTube videos and Instagram posts. His content focuses on unique travel experiences, cultural insights, and the beauty of remote locations, often highlighting the thrill of adventure and discovery. With a motto of 'Movement is life,' he encourages his audience to explore beyond the typical tourist paths.
Youtube Score: 82.9/100
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06. El Bananero
El Bananero, known for his outrageous humor and bizarro content, creates videos that blend comedy with absurdity. His work includes parodies, tutorials, and comedic commentary on various topics, often featuring explicit language and themes. He engages a wide audience with his unique style, focusing on entertainment that doesn't take life too seriously. His content is characterized by a playful and irreverent approach, appealing to fans of unconventional humor.
Youtube Score: 84.8/100
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05. The La Planta
The La Planta is a prominent figure in the cumbia music scene, actively engaging with fans through vibrant social media posts. As the CEO of La Casa de la Cumbia, they showcase new music releases and performances, particularly in Argentina, Uruguay, and Bolivia. Their content often features collaborations with other artists and highlights their journey in the music industry, emphasizing community and cultural pride.
Youtube Score: 86.1/100
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04. Javo Machado
Javo Machado is a Uruguayan comedian and impersonator known for his humorous takes on football and sports personalities. His content primarily revolves around football parodies, imitations of famous players like Messi and Suárez, and comedic sketches related to the sport. With a strong presence on TikTok and YouTube, he engages a large audience through relatable and entertaining football-themed content, often incorporating current events and player antics.
Youtube Score: 86.7/100
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03. Emir Abdul Gani
Emir Abdul Gani is a dynamic dance and music creator known for his engaging choreography and vibrant performances. He shares his passion for dance through various social media platforms, showcasing original content and collaborations with other artists. His posts often highlight behind-the-scenes moments, dance challenges, and community engagement, particularly with his Ayman Crew. Emir's content is characterized by a blend of cultural rhythms and styles, appealing to a diverse audience interested in dance and music.
Youtube Score: 86.8/100
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02. Marama
Marama is a prominent musical group from Uruguay, celebrating 10 years of vibrant performances and engaging music. Their social media presence showcases a mix of energetic posts about new releases, concerts, and heartfelt gratitude towards their fans. They actively promote their music across platforms like YouTube and Instagram, emphasizing their connection with audiences through lively content and collaborations with other artists. Their themes revolve around joy, celebration, and community engagement in the music scene.
Youtube Score: 86.9/100
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01. Federico Vigevani
Federico Vigevani is a prominent content creator known for his humorous and engaging videos on platforms like YouTube and TikTok. Based in Mexico but originally from Uruguay, he creates a variety of content, including comedic sketches, music videos, and collaborations with other influencers. His social media presence is marked by a playful and interactive style, often involving themes of mystery and adventure. Federico is also involved in music production and merchandise sales through his brand, Club Misterio.
Youtube Score: 97.9/100
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