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Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.
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Hereβs the list of the Top 20 YouTubers in Singapore in 2025:
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20. Alvarez Bjorn Krajicek Clavel | Drifter D
Drifter D is a prominent YouTube creator focused on diecast cars, particularly Hot Wheels. He shares unboxing videos, product reviews, and event coverage related to diecast collecting. His content often includes discount codes for various collectibles and showcases his experiences at diecast expos. With a significant following, he engages with a community of collectors and enthusiasts, providing insights and updates on the latest trends in the diecast market.
Youtube Score: 83.2/100
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19. Z-Axis Dance Crew
Z-Axis Dance Crew is a K-pop dance group based in Singapore, known for their energetic dance covers of popular K-pop songs. They have won multiple dance competitions, including the 2021 Hallyu Olympiad and the 2022 Changwon Kpop World Festival. Their social media presence showcases their dance performances, collaborations with various dancers, and promotional content for sponsors like SHEIN. They engage with a vibrant community of K-pop fans and dancers, emphasizing inclusivity and creativity in their performances.
Youtube Score: 83.3/100
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18. Shoko
Shoko is a content creator and cosplayer from Singapore, known for her engaging cosplay performances and vibrant social media presence. She shares her experiences at conventions and her cosplay journey across platforms like TikTok and Instagram, often using humor and relatable content. With a significant following, she connects with fans through her unique character portrayals and interactive posts, showcasing her passion for anime and gaming culture.
Youtube Score: 83.5/100
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17. Joseph Prince
Joseph Prince is a prominent pastor and author known for his teachings on grace and the new covenant. He shares faith-based content through sermons, social media posts, and a dedicated app, aiming to help individuals experience God's blessings and healing. His messages often emphasize the importance of the Word of God and living in faith, with a focus on personal transformation and spiritual growth. He actively engages with his audience through various platforms, promoting a message of hope and divine favor.
Youtube Score: 83.6/100
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16. Dan Surprise
Dan Surprise is a prominent content creator specializing in dinosaur-themed videos, particularly focusing on Jurassic World and Jurassic Park action figures. With over 1 million subscribers on YouTube, he provides engaging unboxing and review content that appeals to fans of all ages. His social media presence includes platforms like Instagram and TikTok, where he shares updates and showcases his extensive toy collection. Dan's content is family-friendly and aims to entertain while educating viewers about dinosaur toys.
Youtube Score: 84/100
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15. Max Chernov
Max Chernov is a content creator focused on expat life, interviewing successful experts and entrepreneurs globally. His YouTube channel emphasizes cultural exchange, career growth, and business opportunities, appealing to a mature audience with strong purchasing power. With over 50% of his viewers from Singapore, he engages with foreign professionals and explores their unique stories and insights about living abroad, particularly in Asia.
Youtube Score: 84.6/100
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14. Sean Foo
Sean Foo is a passionate educator and enthusiast in precious metals, particularly gold and silver. He shares informative content on macroeconomics and investment strategies through his YouTube channel, aiming to help viewers navigate the complexities of the investment world. His videos cover a range of topics from stacking strategies to personal finance tips, reflecting his commitment to educating others about effective investment practices.
Youtube Score: 85.9/100
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13. Debbie Soon
Debbie Soon is a lifestyle content creator and mother, sharing insights on beauty, fashion, and parenting. She engages her audience with personal anecdotes and family moments, often featuring her husband and child. Her posts include giveaways and collaborations with brands, showcasing her influence in the lifestyle and beauty sectors. Debbie's content is vibrant and relatable, appealing to a broad audience interested in family life and personal style.
Youtube Score: 86.1/100
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12. Jesslyn Khoo
Jesslyn Khoo is a vibrant content creator known for her passion for K-pop, dance, and fashion. She shares engaging dance tutorials, public performances, and lifestyle content across platforms like TikTok and Instagram. With a growing audience, she emphasizes living life to the fullest and connects with fans through her energetic personality and creative expressions. Her posts often highlight her experiences at events and collaborations, showcasing her love for music and dance culture.
Youtube Score: 86.1/100
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11. Dong Li
Dong Li is a prominent ASMR content creator known for his unique storytelling and relaxing soundscapes. With a significant following across platforms like YouTube (1M subscribers) and TikTok (500k+ followers), he engages audiences with ASMR videos that often feature mukbang elements and collaborations with other ASMR artists. His content emphasizes relaxation and sensory experiences, appealing to a global audience seeking stress relief and sleep aid.
Youtube Score: 87.8/100
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10. Benjamin Toh | Typicalben
Benjamin Toh, known as Typicalben, is a Singaporean content creator active on YouTube, TikTok, and Instagram. His content primarily revolves around lifestyle, home tours, and food adventures, showcasing his experiences as a first-time homeowner and exploring local cuisine. He engages his audience with relatable humor and personal anecdotes, often featuring collaborations with brands. His posts reflect a casual and approachable style, appealing to a young audience interested in home design and food exploration.
Youtube Score: 88/100
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9. Doctor Tristan Peh
Doctor Tristan Peh is a dentist and ASMR creator with a significant online presence, boasting 5.6 million YouTube subscribers and 3.4 million TikTok followers. His content focuses on dental education, ASMR experiences, and entertaining family moments. He promotes dental hygiene through engaging videos that transform mundane tasks like brushing teeth into fun activities. His posts often feature satisfying sounds and visuals, appealing to a wide audience interested in both dental care and ASMR relaxation.
Youtube Score: 88/100
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8. Michelle Tiang
Michelle Tiang is a Singaporean mom of three, currently residing in Canada. She shares wholesome family content across TikTok and YouTube, focusing on family life, food, travel, and K-dramas. Her engaging posts often highlight family challenges, lifestyle tips, and skincare advice, appealing to a broad audience interested in family dynamics and lifestyle inspiration. Michelle promotes kindness and joy through her content, creating a warm and inviting online presence.
Youtube Score: 88.1/100
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7. Arian Teo
Arian Teo is a creative director and filmmaker known for his engaging content on TikTok, where he has over 4.3 million followers. His posts often feature anime-inspired themes, creative direction, and film techniques, showcasing collaborations with brands like Nikon and ZHIYUN. He actively participates in campaigns that celebrate creativity and innovation, often sharing behind-the-scenes insights into his filmmaking process. His content is visually driven, focusing on tutorials, product reviews, and creative challenges.
Youtube Score: 88.4/100
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6. Avi Dixit
Avi Dixit is a prominent social media creator known for his humorous takes on Indian culture, parenting, and relatable experiences. He engages a large audience through platforms like TikTok and Instagram, where he shares comedic content that resonates with both Indian and global viewers. His posts often reflect his identity as a father and a teacher, blending humor with everyday situations. He also promotes merchandise related to his brand 'What The Fish'.
Youtube Score: 89.4/100
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5. Jeremy Tan
Jeremy Tan is a magician and content creator known for his engaging magic tutorials and performances. He shares his expertise in card tricks, cardistry, and gambling techniques across platforms like YouTube and TikTok. His content often includes free magic workshops and personal vlogs about his experiences as a cruise ship magician. With a focus on entertaining and educating his audience, he has built a strong following, particularly among magic enthusiasts and aspiring magicians.
Youtube Score: 89.7/100
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4. Cliff Tan
Cliff Tan is an architect and author specializing in Feng Shui and space planning. He aims to make architecture and Feng Shui accessible to everyone through his social media platforms. His content includes practical tips on furniture placement, design principles, and the impact of environment on well-being. He actively engages with his audience through TikTok and YouTube, sharing insights and promoting his book, 'Feng Shui Modern'.
Youtube Score: 90.4/100
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3. Zermatt Neo
Zermatt Neo is a competitive eater and nutritionist from Singapore, known for his engaging food challenges and explorations of local and international cuisines. His content primarily focuses on large food challenges, showcasing various culinary delights while promoting food culture. With a significant following on platforms like TikTok and YouTube, he combines humor and enthusiasm in his videos, often collaborating with other food influencers. His posts highlight a passion for food and a commitment to sharing unique dining experiences.
Youtube Score: 92/100
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2. Sherrin
Sherrin is a Singapore-based content creator known for her engaging TikTok and Instagram posts that often feature lifestyle themes, beauty tutorials, and humorous takes on everyday situations. She collaborates with her partner Yixi, creating relatable content that resonates with a young audience. Their posts often include personal anecdotes, fashion, and makeup tips, showcasing their vibrant personalities and connection with followers.
Youtube Score: 94.7/100
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1. Celine Leong | MiniMoochi
Celine Leong, known as MiniMoochi, is a Singaporean content creator with a significant presence on YouTube and TikTok. She produces engaging and humorous content, often featuring challenges, parodies, and relatable skits about Asian culture and everyday life. With a focus on entertainment, her videos frequently include collaborations and interactive elements, appealing to a broad audience. Celine's content is characterized by its casual and conversational style, making her a popular figure in the digital space.
Youtube Score: 96.6/100
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Also See π
βπ TOP 20 INSTAGRAM INFLUENCERS IN SINGAPORE IN 2025
π TOP 200 YOUTUBERS IN SINGAPORE
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