Who is Lia Haberman?

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Lia Haberman: Educating the future of the creator economy

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Lia Haberman is one of the most insightful voices shaping how we understand the creator economy. With her mix of clarity, humor, and deep expertise, she makes complex digital trends easy to follow and even easier to learn from. Through her newsletter ICYMI and her teaching at UCLA, she helps thousands of marketers, creators, and entrepreneurs stay ahead in a world that changes faster than a platform update.

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1. Who she is

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Lia Haberman is a Creator Economy Expert, Advisor, and Educator from Canada. She has spent her career bridging marketing, media, and education, helping brands and professionals make sense of the ever-evolving creator landscape. As an instructor at UCLA Extension, she has trained future marketers and executives in influencer strategy, social media innovation, and digital branding. Beyond the classroom, her weekly newsletter ICYMI delivers curated insights and analysis to thousands of subscribers. Lia has become a trusted guide for anyone looking to understand how creators, brands, and audiences connect in the digital age.

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2. A network of heavyweights

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Lia’s professional network reflects her deep roots in both marketing and media. She engages with executives and experts from HubSpot, Pinterest, CreatorIQ, and Sprout Social, as well as thought leaders from Substack, MIT Sloan Management Review, and major media organizations. Her network includes creators, journalists, and tech strategists who share a commitment to shaping the future of digital influence. By collaborating with leaders across these industries, Lia reinforces her position as a central figure in the creator economy’s global conversation.

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3. Why people listen

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People listen to Lia because she makes learning feel effortless. Her tone is conversational, confident, and always grounded in facts. She breaks down industry reports, product launches, and social trends with clarity and a touch of humor. Instead of adding to the noise, Lia filters it, offering her audience only what truly matters. Her posts spark intelligent discussion among marketers, educators, and creators who trust her judgment and appreciate her transparency.

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4. Authenticity that resonates

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With a Favikon Authenticity Score of 94/100, Lia is as real as it gets. Her posts are filled with practical insights drawn from her own experiences, including her lectures, event appearances, and interviews. She writes in a way that feels human and approachable, always connecting back to her mission of educating others. Her authenticity is built on consistency, not curation, and her audience recognizes that every piece of content is crafted with intention and expertise.

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5. Numbers that back it up

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Lia has an Influence Score of 6,567 points, placing her in the Top 2% of LinkedIn creators in Canada and the Top 6% in Marketing & Sales. Her following has grown from 12,600 to more than 23,000 in less than two years, driven by steady engagement and a loyal professional audience. Her newsletter ICYMI adds another 8,600 subscribers, proving her influence extends beyond social media. Her engagement rate stays high, with thoughtful comments and discussions that show her content resonates deeply within the industry.

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6. Collaborations that matter

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Lia’s collaborations span the worlds of education, marketing, and tech. She has worked with CreatorIQ, Substack, and UCLA, leading initiatives that elevate the understanding of influencer marketing. She’s also been featured at major events, podcasts, and panels where she shares insights on creator monetization, platform evolution, and digital education. Every collaboration strengthens her mission to bring credibility and context to the fast-changing creator economy.

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7. Why brands should partner with Lia Haberman

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Partnering with Lia means working with an educator who understands both the data and the people behind the creator world.

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• Co-created webinars or workshops on influencer strategy and social media innovation

• Thought leadership campaigns focused on digital transformation and creator marketing

• Guest appearances on brand podcasts or educational video series

• Research collaborations exploring the future of creator-brand partnerships

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8. What causes she defends

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Lia is a strong advocate for Female Empowerment (60%) and Women in Tech/STEM (40%). Her content regularly amplifies women’s voices in marketing, media, and education. She uses her teaching and writing platforms to highlight mentorship, equal opportunities, and diversity in tech. Through her example, she encourages women to take ownership of their careers and to lead confidently in industries that are still evolving.

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9. Why Lia Haberman is relevant in 2026

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As AI transforms marketing and social platforms continue to shift, Lia’s expertise is more valuable than ever. She helps professionals cut through complexity and focus on what truly drives impact. In a year where authenticity and education define success in digital communication, Lia’s perspective will remain essential. Her ability to connect data, culture, and creativity ensures her work stays relevant well beyond the next algorithm change.

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Conclusion: A Voice for the industry

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Lia Haberman represents the thoughtful side of the creator economy. Her mix of knowledge, empathy, and curiosity makes her one of the most trusted educators in digital marketing. She teaches with purpose, writes with clarity, and engages with care. As the creator economy matures, Lia’s leadership ensures it grows not just faster, but smarter.

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