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Top 20 Beauty Blogger in the UK in 2025

Beauty blogging in the UK is thriving, with creators leading conversations in makeup, skincare, and fashion. This list highlights 20 influential voices to watch in 2025.

August 26, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 Beauty Blogger in the UK in 2025:

20. Ling KT

Ling.KT is a beauty and fashion content creator known for her engaging posts on Instagram and TikTok. She shares makeup tutorials, beauty hacks, and personal experiences, including her journey as a runner and her wedding planning. Her content often features product endorsements and collaborations with beauty brands, showcasing her expertise in makeup and skincare. Ling.KT connects with her audience through relatable storytelling and interactive content, positioning herself as a trusted beauty bestie.

Authority Score : 8 516 pts

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19. Bethany Fosbery

Bethany Fosbery is a TikTok creator known for her engaging lifestyle content, including wellness routines, travel vlogs, and beauty tips. She frequently collaborates with brands, showcasing products related to hair care and cosmetics. Her posts often highlight personal experiences and transformations, resonating with a young audience interested in self-improvement and beauty trends.

Authority Score : 8 536 pts

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18. Jayde Pierce

Jayde Pierce is a UK-based content creator specializing in beauty and fashion. She shares personal experiences, makeup tutorials, and lifestyle vlogs across Instagram and YouTube. Her posts often highlight her family life, including her daughter, and feature collaborations with various beauty brands. Jayde's content is characterized by a casual and approachable style, engaging her audience with relatable narratives and product recommendations. She actively promotes beauty products and shares her personal journey in motherhood.

Authority Score : 8 587 pts

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17. Laila Loves

Laila is a prominent beauty influencer recognized as one of Forbes' Top 10 Beauty Influencers. Her content spans pregnancy experiences, beauty product reviews, and lifestyle tips, often featuring collaborations with brands like Huda Beauty and Fashion Nova. She engages her audience through relatable storytelling and personal insights, particularly around motherhood and self-care. Laila's social media presence is vibrant and interactive, appealing to a diverse audience interested in beauty and lifestyle.

Authority Score : 8 591 pts

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16. Meggi Lashes

Meggi Lashes is a vibrant TikTok creator and entrepreneur, known for her engaging content centered around beauty products, particularly lashes. She promotes her brand through creative posts about vending machine locations, product launches, and special offers. With a strong focus on community engagement, she interacts with her audience through comments and collaborations, showcasing her products and sharing her journey as a business owner in the beauty industry.

Authority Score : 8 613 pts

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15. Fleur De Force

Fleur De Force is a prominent beauty, lifestyle, and family content creator known for her engaging YouTube vlogs and social media presence. She shares insights on beauty products, home decor, family life, and travel experiences, often featuring her own jewelry brand, Raven James. With a focus on relatable content, Fleur has built a loyal following since 2009, appealing to audiences interested in beauty, style, and family-oriented lifestyle.

Authority Score : 8 613 pts

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14. Alice T | alxcext

Alice T is a beauty and lifestyle content creator known for her engaging posts on Instagram and TikTok. She shares makeup tutorials, haircare tips, and product reviews, often collaborating with brands like YSL Beauty and Redken. Her content features vibrant visuals and personal anecdotes, appealing to a young audience interested in beauty trends and summer vibes. With a strong presence on social media, Alice connects with her followers through relatable content and interactive posts.

Authority Score : 8 618 pts

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13. Jess | Jessjessjessu

Jess is a London-based Twitch streamer and TikToker known for her engaging content focused on raising awareness about Tourette's Syndrome. She shares personal experiences, beauty routines, and lifestyle tips, often incorporating humor and relatability. With a significant following, she actively engages with her audience through Q&A sessions and relatable storytelling, making her a prominent voice in the Tourette's community.

Authority Score : 8 626 pts

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12. Trewley Precious

Trewley Precious is a vibrant TikTok creator known for her humorous and engaging content, often showcasing beauty and fashion tips. She frequently collaborates with various beauty brands, sharing makeup tutorials and product reviews. Her posts reflect a playful personality, with a focus on relatable storytelling and lifestyle vlogs. With a significant following, she effectively engages her audience through interactive content and personal anecdotes.

Authority Score : 8 677 pts

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11. Erin Rose

Erin Rose is a Liverpool-based beauty blogger known for her engaging makeup tutorials and product reviews on TikTok and Instagram. She frequently collaborates with popular beauty brands like Charlotte Tilbury, Maybelline, and Huda Beauty, showcasing a variety of makeup looks and tips. Her content primarily focuses on drugstore makeup, achieving a 'glass skin' effect, and sharing beauty hacks. Erin's posts often include vibrant visuals and interactive questions, inviting her audience to engage with her content.

Authority Score : 8 693 pts

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10. Lucy Jane

Lucy Jane is a London-based content creator specializing in luxury beauty, lifestyle, and travel. With a strong presence on TikTok and Instagram, she shares engaging content that resonates with her audience, focusing on self-care routines, skincare, and makeup tutorials. Her posts often feature high-end beauty products and experiences, appealing to a demographic interested in luxury and aesthetics. Lucy's content is characterized by its vibrant visuals and relatable themes, making her a prominent figure in the beauty and lifestyle niche.

Authority Score : 8 730 pts

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09. Victoria Magrath

Victoria Magrath is a prominent fashion and beauty content creator known for her engaging social media presence across Instagram, TikTok, and YouTube. With a focus on luxury fashion, beauty products, and lifestyle, she shares personal experiences, product reviews, and styling tips. As a long-time ambassador for brands like Dyson and Armani, her content often features collaborations and sponsored posts, showcasing her influence in the fashion industry. Victoria's posts reflect a passion for aesthetics and a commitment to sharing her journey with her audience.

Authority Score : 8 762 pts

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08. Ryley Isaac

Ryley Isaac is a beauty and hair enthusiast known for her vibrant social media presence, particularly on TikTok and Instagram. She shares makeup tutorials, hair care tips, and personal reflections, often highlighting her unique birthmark. Her content promotes self-love and embracing individuality, while also featuring collaborations with beauty brands like L'Oréal and Garnier. Ryley's posts resonate with a youthful audience, focusing on beauty trends and personal experiences.

Authority Score : 8 784 pts

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07. Chantelle Fenwick

Chantelle Fenwick is a beauty and lifestyle content creator known for her engaging makeup tutorials, product reviews, and humorous challenges on TikTok and YouTube. With a strong focus on makeup hacks and beauty trends, she has garnered a significant following, showcasing her personality through casual and relatable content. Her posts often include makeup challenges, unboxings, and lifestyle vlogs, appealing to a diverse audience interested in beauty and self-expression.

Authority Score : 8 812 pts

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06. Uche Natori

Uche Natori is a beauty expert and content creator based in London, known for her engaging posts on makeup, fashion, and lifestyle. She frequently collaborates with brands like Fenty Beauty and Huda Beauty, showcasing products and sharing beauty tips. Her content resonates with a diverse audience, particularly those interested in beauty and self-expression. Uche's social media presence reflects her passion for empowering others through beauty and style.

Authority Score : 8 815 pts

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05. Rachel Leary

Rachel Leary is a beauty and lifestyle content creator known for her engaging makeup tutorials, vlogs, and product recommendations. She shares her experiences with various beauty products and personal transformations, often collaborating with brands like L'Oreal and Maybelline. Her content includes get-ready-with-me videos, lifestyle vlogs, and beauty tips, appealing to a young audience interested in makeup and fashion. Rachel also hosts a podcast, 'Rated R', where she discusses personal topics and engages with her followers.

Authority Score : 8 828 pts

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04. Shini Muthukrishnan

Shini M is a vibrant content creator known for her engaging presence on platforms like TikTok and Instagram, where she shares her love for chai, beauty, and South Asian culture. As a presenter on Blue Peter, she combines humor and relatability in her content, often showcasing makeup tutorials, fashion, and personal anecdotes. Her posts resonate with a diverse audience, particularly those interested in beauty and cultural representation, making her a prominent figure in the online community.

Authority Score : 8 892 pts

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03. Kristy Webley

Kristy Webley is a prominent social media creator known for her engaging beauty and lifestyle content on TikTok and Instagram. With a focus on makeup tutorials, product reviews, and personal experiences, she has garnered a significant following. Her posts often feature collaborations with various beauty brands, showcasing her expertise in makeup application and trends. Kristy also shares glimpses of her personal life, including moments related to events like prom and race days, making her relatable to a young audience.

Authority Score : 8 945 pts

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02. Bambi Does Beauty

Bambi Does Beauty focuses on a 'less is more' approach to beauty, sharing relatable content and advice primarily aimed at young women. Her posts often include skincare tips, beauty hacks, and personal anecdotes, resonating with her audience as a 'big sister' figure. She engages with brands through sponsored content, showcasing products in a casual and approachable manner.

Authority Score : 9 014 pts

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01. Rikki Sandhu

Rikki Sandhu is a prominent social media personality known for her engaging content focused on beauty, makeup, and lifestyle. She frequently collaborates with major beauty brands like Maybelline, NARS, and Huda Beauty, showcasing products and sharing personal insights. Rikki addresses societal issues, particularly those affecting women, and promotes a supportive community. Her posts often highlight the importance of self-acceptance and empowerment, resonating with a young, predominantly female audience.

Authority Score : 9 069 pts

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